STORES Magazine - February 2008 - (Page 34) WORTH WATCHING / CONCEPT2WATCH Gucci Poochies or pet owners who prefer to think of themselves as pet parents, Moochie & Co. is a logical mall destination. Contemporary wood cabinetry showcases upscale fashions, toys and treats for diva doggies and coddled kitties. The merchandise mix includes an all-terrain stroller, $299.50; a Sniffany & Co. squeaky blue box plush toy, $12.50 and a pink Sherpa carrier, $69.50. A gift registry helps doting “parents” celebrate adoptions, birthdays and other special events. Online, Moochie Community members can create custom web pages, blog, take part in a discussion forum and post pictures and videos of their pets. Moochie & Co. operates 10 stores in Ohio, Michigan and Indiana, as well as branded outlets in veterinary clinics and upscale pet boarding facilities. — Mary Alice Elmer Moochie & Co. Worthington, Ohio Michael Dagne, founder and president Al Bell, CEO www.moochieandco.com 34 STORES / FEBRUARY 2008 F WWW.STORES.ORG http://www.moochieandco.com http://WWW.STORES.ORG
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