STORES Magazine - February 2009 - (Page 35)

Restoration treasures While it’s difficult to “see” energy-saving design, the interior was reworked and a generous atrium staircase now rises where large escalators once stood. The restoration also unearthed more architectural treasures, including the original wood joist ceilings that now conWWW.STORES.ORG tribute warmth to the space. Other restored elements include original brick walls, cast iron rivets, metal beams and columns around the store’s perimeter. With the majority of selling space located on the upper level, high-impact visual elements were used to attract customers up the stairs where they are greeted by a large graphic mural and a dramatic footwear wall. Selecting new (and, in many cases, organic) materials was an important aspect of The North Face’s sustainability initiative. The bamboo plywood flooring is a natural, renewable and recyclable material already being used in other North Face units; the Boise store also features porcelain tile that offers reduced energy consumption in the production process and is recyclable at the end of its use. The grout has 15 percent recycled content and low VOCs; the setting material has 19 percent recycled content. Hardwood flooring elsewhere in the store is produced without the use of insecticides or laminating adhesives. Timber is harvested in sustainable forestry, and the carpeting found inside the Boise store is 90 percent recycled content installed without glue. Green fixtures Merchandise fixtures feature powdercoated rather than plated metals, which reduces environmental impact during manufacturing, as well as bamboo plywood that complies with the California Air Resource Board’s (CARB) regulations for composite panels. Bamboo is a rapidly renewable resource, and the manufacturer of this material has received Forest Stewardship Council (FSC) certification for responsible management of the forest resource. The cash-wrap and back-wrap are built from a wood particleboard with no added formaldehyde that is certified by both the Composite Panel Association (through its EPP program) and the Scientific Certification Systems (SCS) to be made of 100-percent pre-consumer recycled wood fiber. Retailers are increasingly sensitive to both rising materials costs and customer demand for earth-friendly decor and construction materials. And, “contrary to the popular belief that ‘green’ materials come with a premium price tag, the majority of sustainable materials used in The North Face’s Boise store are quite affordable,” says JGA chairman Ken Nisch. StORES STORES / FEBRUARY 2009 35 http://WWW.STORES.ORG

Table of Contents Feed for the Digital Edition of STORES Magazine - February 2009

STORES Magazine - February 2009 Contents Executive Editor's Page President's Page Are You a Pusher or a Puller? What Shoppers Think Online Retail Satisfaction 10 Things You May Have Missed Numbers Worth Counting Full Price/Markdown Retail People Cover Story - Something’s Got to Give First Look Concept2Watch Online Partners Merchandising Sustainability Inventory Systems Drug Store Systems Business Intelligence Inventory Managment Online Marketing Supply Chain - Better Data, Better Decisions Returns Management - Identifying Fraud Data Security - Securing Intimate Data Anti-Shoplifting - Mall of Shame? Risk Management - Securing Consumer Confidence Loeb Retail letter ARTS Update Point of View NRF News Retail Crossword Retail Industry Calendar End Cap

STORES Magazine - February 2009

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