Stores Magazine - October 2007 - (Page F5) The online retailers shoppers like most RANK RETAILER HEADQUARTERS MAIN PRODUCT COMMENT 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Amazon.com eBay.com Wal-Mart.com BestBuy.com JCPenney.com Target.com Kohls.com Overstock.com Google.com Sears.com OldNavy.com CircuitCity.com LandsEnd.com LLBean.com QVC.com Yahoo.com Blair.com Macys.com LaneBryant.com HomeDepot.com VictoriasSecret.com Chadwicks.com AE.com/ American Eagle Haband.com Seattle San Jose, Calif. Bentonville, Ark. Richfield, Minn. Plano, Texas Minneapolis general merchandise auction general merchandise electronics apparel general merchandise Making a career of defying skeptics, Bezos’ multi-billion dollar company sells everything from toothpaste to tomatoes. While execs work to reignite growth, quarterly profits climb thanks to the rise of PayPal and items like the iPhone. Joining the social-networking scene, customer reviews debut; site to store program picks up steam. Customer experience is top-notch; shoppers say search capability is key to navigating this SKU-dense website. Dot-com is the fastest-growing channel with about $1.3 billion in ‘06 sales; Every Day Matters deepens customer relationship. Need a sizzling style fix? Try the Red Hot shop; Club Wedd, Target baby and online exclusives make dot-com fun and friendly. Well-known brands at value-oriented prices; link to Simply Vera debuts in September. While CEO battles Wall Street and files lawsuits, the Big O wins shoppers with feature-rich applications and $2.95 shipping. The world according to Google includes 2,300 beauty sites, 3,392 consumer electronics links, etc. Making shopping easy with a customer-friendly site; new Appliance Finder helps shoppers choose the right one. New execs button up changes; $5 shipping plus on-trend fashion and accessories for the whole family keep ‘em in the Navy. Bells and whistles include a digital advisor, forums, customer reviews and in-store pickup. An early adopter/innovator, Land’s End continues to add new tools, including SwimFinder. Launched next-generation web experience in December with an Outerwear Guide that allows shoppers to compare/contrast items. With videos, value, live TV and designer merchandise, QVC epitomizes multichannel retailing. Major shakeup ousts CEO; new services include unlimited e-mail storage and a new ad technology call SmartAds. Started 97 years ago with a black raincoat; now selling women’s, men’s and home goods; blue ribbons mark customer favorites. Technology blends seamlessly with fashion, making the site easy to shop. Links for brides and the visually impaired win kudos. No dangerous curves here; Right Fit helps shoppers find jeans that flatter fuller figures. Shoppers get inspired with tons of info and product; a new micro site, EcoOptions, promotes environmentally-friendly goods. Topping the list of Limited’s chosen brands; it’s the “it” name in lingerie; a new Fitting Room for bras assures precise fit. Moderate prices, wear now fashions and .99 cent flat rate shipping make it “simply irresistible.” A new multi-channel event platform, 77Entertainment, debuts with the premier of It’s a Mall World, a 12-episode series. Brand says quality and value to over 5 million direct shoppers; extreme value pricing. Online offering equals about 20 percent of total sales; growth stems from laser-like focus on professional women 35 and older. STORES / OCTOBER 2007 F5 Menomonee Falls, apparel Wis. Salt Lake City Mountainview, Calif. Hoffman Estates, Ill. San Francisco Richmond, Va. Dodgeville, Wis. Freeport, Maine West Chester, Pa. Sunnyvale, Calif. Warren, Pa. Cincinnati Bensalem, Pa. Atlanta Columbus, Ohio Boston Pittsburgh Oakland, N.J. general merchandise information general merchandise apparel electronics apparel apparel general merchandise information apparel apparel apparel home improvement apparel apparel apparel apparel apparel ColdwaterCreek.com Sandpoint, Ohio WWW.STORES.ORG http://Amazon.com http://eBay.com http://Wal-Mart.com http://BestBuy.com http://JCPenney.com http://Target.com http://Kohls.com http://Overstock.com http://Google.com http://Sears.com http://OldNavy.com http://CircuitCity.com http://LandsEnd.com http://LLBean.com http://QVC.com http://Yahoo.com http://Blair.com http://Macys.com http://LaneBryant.com http://HomeDepot.com http://VictoriasSecret.com http://Chadwicks.com http://AE.com/ http://Haband.com http://ColdwaterCreek.com http://WWW.STORES.ORG
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