STORES Magazine - October 2008 - (Page 42) WORTH WATCHING / CONCEPT2WATCH Rapido Italiano here’s a reason Go Roma was the recipient of Nation’s Restaurant News’ 2007 “Hot Concepts Award.” Its founders (Dave Wolfgram, Russell Bry, Yorgo Koutsogiorgas and Jeff Drake) have employed an innovative kitchen design that allows customers to be served a full meal — prepared with fresh, high-quality ingredients and cooked to order — in five minutes or less. The time-saving secret? Induction ranges, which allow Go Roma “to get the pasta cooked much closer to the station and allows us to compress the kitchen,” Drake says. Customers order from menu boards and pay for their meal, then take a number and choose a seat; the food is brought to them at their table. The menu includes six starters, three soups, six salads, eight thin-crust pizzas, five sandwiches, eight pastas, five Italian specialty dishes and three desserts; everything on the menu is $10 or less. Go Roma uses wood finishes, floating ceilings, custom light fixtures, branded lithographs and a warm palette of light reds, greens and yellows to create a casual, contemporary dining area. A division of San Francisco-based Forklift Brands (which also owns the Boudin Bakery and Austin’s Park chains), Go Roma has nine locations in Illinois and California. Plans include adding one or two companyowned locations per year, as well as franchising units. StORES— Liz Parks 42 STORES / OCTOBER 2008 T Go Roma San Francisco www.goroma.net Jeff Drake, president Locations: Eight in Illinois; one in California WWW.STORES.ORG http://www.goroma.net http://WWW.STORES.ORG
Table of Contents Feed for the Digital Edition of STORES Magazine - October 2008 STORES Magazine - October 2008 Contents Executive Editor's Page President's Page Force of a Different Collar What Shoppers Think Bagging the Competition 10 Things You May Have Missed Numbers Worth Counting Full Price/Markdown Retail People Favorite 50 Sticky Strategies for Retention Concept2Watch Kiosks Online Business Intelligence RFID NRFtech Wrap-up E-Commerce Credit Warehouse Systems Logistics Selling Tools Supply Chain LOEB Retail Letter Arts Update Point of View NRF News Retail Crossword Retail Industry Calendar Last Laugh STORES Magazine - October 2008 STORES Magazine - October 2008 - STORES Magazine - October 2008 (Page Cover1) STORES Magazine - October 2008 - STORES Magazine - October 2008 (Page Cover2) STORES Magazine - October 2008 - STORES Magazine - October 2008 (Page 3) STORES Magazine - October 2008 - STORES Magazine - October 2008 (Page 4) STORES Magazine - October 2008 - STORES Magazine - October 2008 (Page 5) STORES Magazine - October 2008 - Contents (Page 6) STORES Magazine - October 2008 - Contents (Page 7) STORES Magazine - October 2008 - Contents (Page 8) STORES Magazine - October 2008 - Contents (Page 9) STORES Magazine - October 2008 - Executive Editor's Page (Page 10) STORES Magazine - October 2008 - Executive Editor's Page (Page 11) STORES Magazine - October 2008 - President's Page (Page 12) STORES Magazine - October 2008 - President's Page (Page 13) STORES Magazine - October 2008 - Force of a Different Collar (Page 14) STORES Magazine - October 2008 - Bagging the Competition (Page 15) STORES Magazine - October 2008 - Bagging the Competition (Page 16) STORES Magazine - October 2008 - Bagging the Competition (Page 17) STORES Magazine - October 2008 - Bagging the Competition (Page 18) STORES Magazine - October 2008 - Bagging the Competition (Page 19) STORES Magazine - October 2008 - 10 Things You May Have Missed (Page 20) STORES Magazine - October 2008 - 10 Things You May Have Missed (Page 21) STORES Magazine - October 2008 - Numbers Worth Counting (Page 22) STORES Magazine - October 2008 - Numbers Worth Counting (Page 23) STORES Magazine - October 2008 - Full Price/Markdown (Page 24) STORES Magazine - October 2008 - Full Price/Markdown (Page 25) STORES Magazine - October 2008 - Retail People (Page 26) STORES Magazine - October 2008 - Retail People (Page 27) STORES Magazine - October 2008 - Favorite 50 (Page 28) STORES Magazine - October 2008 - Favorite 50 (Page 29) STORES Magazine - October 2008 - Favorite 50 (Page 30) STORES Magazine - October 2008 - Favorite 50 (Page 31) STORES Magazine - October 2008 - Favorite 50 (Page 32) STORES Magazine - October 2008 - Favorite 50 (Page 33) STORES Magazine - October 2008 - Favorite 50 (Page 34) STORES Magazine - October 2008 - Favorite 50 (Page 35) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 36) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 37) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 38) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 39) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 40) STORES Magazine - October 2008 - Sticky Strategies for Retention (Page 41) STORES Magazine - October 2008 - Concept2Watch (Page 42) STORES Magazine - October 2008 - Concept2Watch (Page 43) STORES Magazine - October 2008 - Kiosks (Page 44) STORES Magazine - October 2008 - Kiosks (Page 45) STORES Magazine - October 2008 - Online (Page 46) STORES Magazine - October 2008 - Business Intelligence (Page 47) STORES Magazine - October 2008 - Business Intelligence (Page 48) STORES Magazine - October 2008 - RFID (Page 49) STORES Magazine - October 2008 - RFID (Page 50) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S1) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S2) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S3) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S4) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S5) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S6) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S7) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S8) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S9) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S10) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S11) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S12) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S13) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S14) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S15) STORES Magazine - October 2008 - NRFtech Wrap-up (Page S16) STORES Magazine - October 2008 - E-Commerce (Page 67) STORES Magazine - October 2008 - E-Commerce (Page 68) STORES Magazine - October 2008 - E-Commerce (Page 69) STORES Magazine - October 2008 - Credit (Page 70) STORES Magazine - October 2008 - Credit (Page 71) STORES Magazine - October 2008 - Credit (Page 72) STORES Magazine - October 2008 - Credit (Page 73) STORES Magazine - October 2008 - Warehouse Systems (Page 74) STORES Magazine - October 2008 - Warehouse Systems (Page 75) STORES Magazine - October 2008 - Warehouse Systems (Page 76) STORES Magazine - October 2008 - Warehouse Systems (Page 77) STORES Magazine - October 2008 - Logistics (Page 78) STORES Magazine - October 2008 - Logistics (Page 79) STORES Magazine - October 2008 - Logistics (Page 80) STORES Magazine - October 2008 - Logistics (Page 81) STORES Magazine - October 2008 - Selling Tools (Page 82) STORES Magazine - October 2008 - Selling Tools (Page 83) STORES Magazine - October 2008 - Selling Tools (Page 84) STORES Magazine - October 2008 - Selling Tools (Page 85) STORES Magazine - October 2008 - Selling Tools (Page 86) STORES Magazine - October 2008 - Selling Tools (Page 87) STORES Magazine - October 2008 - Supply Chain (Page 88) STORES Magazine - October 2008 - Supply Chain (Page 89) STORES Magazine - October 2008 - LOEB Retail Letter (Page 90) STORES Magazine - October 2008 - LOEB Retail Letter (Page 91) STORES Magazine - October 2008 - Arts Update (Page 92) STORES Magazine - October 2008 - Arts Update (Page 93) STORES Magazine - October 2008 - Point of View (Page 94) STORES Magazine - October 2008 - Point of View (Page 95) STORES Magazine - October 2008 - NRF News (Page 96) STORES Magazine - October 2008 - NRF News (Page 97) STORES Magazine - October 2008 - Retail Crossword (Page 98) STORES Magazine - October 2008 - Retail Crossword (Page 99) STORES Magazine - October 2008 - Retail Crossword (Page 100) STORES Magazine - October 2008 - Retail Industry Calendar (Page 101) STORES Magazine - October 2008 - Last Laugh (Page 102) STORES Magazine - October 2008 - Last Laugh (Page Cover3) STORES Magazine - October 2008 - Last Laugh (Page Cover4)
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