STORES Magazine - November 2008 - (Page A4)

Venerable hamburger chain White Castle is using eNook to house its in-store training centers. However, you may not have the space for a permanent desk, and unattended laptops tend to vanish. A solution that’s gaining popularity among retailers is Anthro’s eNook Pro which, when closed and locked, looks like a wooden medicine cabinet. Opened, it reveals a keyboard, a mouse and a eNook Pro flat-screen monitor; the lid swings down to become an instant desk. One busy West Coast grocery store puts them in a back hallway, three to a side. This creates a space where up to six associates can work on a training program. When they’re finished, they simply close and lock the work stations. Store management has also placed a modular workstation in the receiving area. Here the eNook Pro’s foldability is a must — boxes are stacked to the ceiling and there’s practically no room — but it’s very useful for store management to be able to enter incoming merchandise there rather than having to carry paperwork back to the office. “Getting from one end of the store to the other when it’s crowded is time-consuming,” says a staffer. “Not having to do it several times a day is a real asset.” Venerable hamburger chain White Castle is also using eNook to house its in-store training centers. Brent Morgan, point-of-sale technician for White Castle’s Kentucky territory, says, “We had always let trainees view their modules in the management A4 www.anthro.com/retail office, but that got to be more and more of a problem. It was interfering with the managers getting their work done, and there is also a good deal of confidential information in the manager’s office.” White Castle, says Morgan, tried the eNook in one store as a test; the fast-food chain now has the workstations in about 10 stores in the Louisville area and is looking at expanding their use beyond it. For more information Shop About and eNook Pro are manufactured by Anthro Corporation of Tualatin, Ore. Founded in 1984, Anthro is a well-established supplier of high-end mobile furniture and fixtures to the retail, electronic, computer, medical and other fields. It has made its reputation through product quality and ruggedness (the company offers a lifetime guarantee on everything but the battery-driven power packs), ergonomic design and customer service. It’s sufficiently confident with its products’ performance to offer a 100-day return policy. To learn more about Shop About, eNook or other modular furniture solutions that might be applicable to your environment, please call (800) 325-3841 or visit anthro.com/retail. NOVEMBER 2008 http://www.anthro.com/retail http://www.anthro.com/retail http://www.anthro.com/retail

Table of Contents Feed for the Digital Edition of STORES Magazine - November 2008

STORES Magazine - November 2008 Contents Executive Editor's Page President's Page Every Cup Counts What Shoppers Think Less Park Time, More Shop Time 10 Things You May Have Missed Numbers Worth Counting Full Price/Markdown Retail People Retail Held Captive First Look Concept2Watch Marketing Technology Custom Software PCI Compliance Data Security Arts Update Newsbeat LP Issues: Q&A Cover Story Surveillance Systems Online Fraud Industry Perspective LOEB Retail Letter Point of View NRF News Retail Crossword Retail Industry Calendar Last Laugh

STORES Magazine - November 2008

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