Out of Home - July/August 2014 - 30

BA Wins Cannes

Recent

HigHligHts
from the world of
out-of-home
News
* The "Magic of Flying" digital billboards from
British Airways - the ones coordinating
a child's movement to airliners in flight -
took the Grand Prix at the Cannes Lions
International Festival of Creativity. (AdAge)
* Las Vegas city government and Elite Media
unveil the first of a series of public/private
partnership billboards evoking the design of
the famed "Welcome to Fabulous Las Vegas"
sign. (outofhomemag.biz)
* Vantage LED moves its digital-boardmanufacturing facilities to a new
150,000 ft² headquarters in Ontario, Calif.
(outofhomemag.biz)

30 | out of home magazine | july | august 2014

New Vantage LED HQ
* Initial speculation that noose-strung mannequins
on two El Paso, Texas, billboards involve Mexican
drug cartels yields to a calmer story involving a
visiting graffiti artist. (El Paso Times)
* A Consumer Reports survey reveals that
highway billboards are the least-annoying of
18 marketing messages, finishing far behind
infomercials, pop-up web ads and robocalls.
(outofhomemag.biz)

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Out of Home - July/August 2014

Table of Contents for the Digital Edition of Out of Home - July/August 2014

Out of Home - July/August 2014
Contents
From the Publisher
From Our Contributors
When the Local Newspaper Fades
UP! The Organization with Place-Based Digital OOH
Digital Billboards Recent Court Rulings
Courting Consumers for Brand Connectivity
New Tab Ratings: It's About Time (and Speed)
Facing Up To Weather's Worst
Recent Highlights from the world of Out-Of-Home
A Continuing Review of Interesting Out-Of-Home Video
Feedback
Out of Home - July/August 2014 - Out of Home - July/August 2014
Out of Home - July/August 2014 - 2
Out of Home - July/August 2014 - 3
Out of Home - July/August 2014 - Contents
Out of Home - July/August 2014 - From the Publisher
Out of Home - July/August 2014 - 6
Out of Home - July/August 2014 - When the Local Newspaper Fades
Out of Home - July/August 2014 - 8
Out of Home - July/August 2014 - 9
Out of Home - July/August 2014 - UP! The Organization with Place-Based Digital OOH
Out of Home - July/August 2014 - 11
Out of Home - July/August 2014 - 12
Out of Home - July/August 2014 - Digital Billboards Recent Court Rulings
Out of Home - July/August 2014 - 14
Out of Home - July/August 2014 - 15
Out of Home - July/August 2014 - Courting Consumers for Brand Connectivity
Out of Home - July/August 2014 - 17
Out of Home - July/August 2014 - 18
Out of Home - July/August 2014 - 19
Out of Home - July/August 2014 - 20
Out of Home - July/August 2014 - 21
Out of Home - July/August 2014 - New Tab Ratings: It's About Time (and Speed)
Out of Home - July/August 2014 - 23
Out of Home - July/August 2014 - 24
Out of Home - July/August 2014 - Facing Up To Weather's Worst
Out of Home - July/August 2014 - 26
Out of Home - July/August 2014 - 27
Out of Home - July/August 2014 - 28
Out of Home - July/August 2014 - 29
Out of Home - July/August 2014 - Recent Highlights from the world of Out-Of-Home
Out of Home - July/August 2014 - 31
Out of Home - July/August 2014 - 32
Out of Home - July/August 2014 - 33
Out of Home - July/August 2014 - 34
Out of Home - July/August 2014 - A Continuing Review of Interesting Out-Of-Home Video
Out of Home - July/August 2014 - Feedback
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