Out of Home - March/April 2014 - 45

A CONTINUING
REVIEW OF
INTERESTING
OUT-OF-HOME
VIDEO

Pop-Up Floral
It's a one-day paste-and-run campaign, but
what's better than roses for a lovely one in
Paris on Valentine's Day? The Dutch campaign tied in with native-language websites
in England, Germany, the Netherlands and,
of course, France.
Agency: Kingsday
Client: Flower Council of Holland

Seen something worth sharing? Send a
link to OOHmedia@outofhomemag.biz

Lighting up the Dark
Coca-Cola turns the Scandinavian winter-darkness downer
around with a bus shelter designed to bring you a Coke, a
smile and the sensation of a
summer day.
Agency: IUM Sweden
Client: Coca-Cola

45 | out of home magazine | march | april 2014

Behold the Pale Norwegian
Norwegian Airlines offered a contest to find the
palest person in Oslo by scanning pictures of volunteers at Oslo's main train station to find the lack
of a tan. The entries went up on screens at the station; the winner received a trip for four to the Canary Islands for some much-needed sun.
OOH: JCDecaux
Client: Norwegian Airlines

oohinmotion



Out of Home - March/April 2014

Table of Contents for the Digital Edition of Out of Home - March/April 2014

Out of Home - March - April 2014
Contents
From the Publisher
From Our Contributors
Government Science GREEN-LIGHTS Digital Billboards
OOH: The First Screen
What the Universe Tells Us About Out-Of-Home Display
Sinful Ads: What Content Can the Government Ban on Signs
Statics's Staying Power
Times Square: Branding in the Crossroads
Shifting at the Sands
Highlights from the world of Out-Of-Home
A Continuing Review of Interesting Out-Of-Home Video
Feedback
Out of Home - March/April 2014 - Out of Home - March - April 2014
Out of Home - March/April 2014 - 2
Out of Home - March/April 2014 - 3
Out of Home - March/April 2014 - Contents
Out of Home - March/April 2014 - 5
Out of Home - March/April 2014 - From the Publisher
Out of Home - March/April 2014 - 7
Out of Home - March/April 2014 - Government Science GREEN-LIGHTS Digital Billboards
Out of Home - March/April 2014 - 9
Out of Home - March/April 2014 - 10
Out of Home - March/April 2014 - 11
Out of Home - March/April 2014 - OOH: The First Screen
Out of Home - March/April 2014 - 13
Out of Home - March/April 2014 - What the Universe Tells Us About Out-Of-Home Display
Out of Home - March/April 2014 - 15
Out of Home - March/April 2014 - Sinful Ads: What Content Can the Government Ban on Signs
Out of Home - March/April 2014 - 17
Out of Home - March/April 2014 - 18
Out of Home - March/April 2014 - 19
Out of Home - March/April 2014 - Statics's Staying Power
Out of Home - March/April 2014 - 21
Out of Home - March/April 2014 - 22
Out of Home - March/April 2014 - 23
Out of Home - March/April 2014 - 24
Out of Home - March/April 2014 - 25
Out of Home - March/April 2014 - 26
Out of Home - March/April 2014 - 27
Out of Home - March/April 2014 - Times Square: Branding in the Crossroads
Out of Home - March/April 2014 - 29
Out of Home - March/April 2014 - 30
Out of Home - March/April 2014 - 31
Out of Home - March/April 2014 - 32
Out of Home - March/April 2014 - 33
Out of Home - March/April 2014 - 34
Out of Home - March/April 2014 - Shifting at the Sands
Out of Home - March/April 2014 - 36
Out of Home - March/April 2014 - 37
Out of Home - March/April 2014 - 38
Out of Home - March/April 2014 - 39
Out of Home - March/April 2014 - Highlights from the world of Out-Of-Home
Out of Home - March/April 2014 - 41
Out of Home - March/April 2014 - 42
Out of Home - March/April 2014 - 43
Out of Home - March/April 2014 - 44
Out of Home - March/April 2014 - A Continuing Review of Interesting Out-Of-Home Video
Out of Home - March/April 2014 - Feedback
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