Spirit Magazine - October 2013 - (Page 60)
people power
WHO IN THE WORLD THOUGHT TO PUT
LAWN CHAIRS IN THE MIDDLE OF
TIMES SQUARE? SOMEONE WHO KNEW
ABOUT MAKING A PLACE GREAT.
Perhaps it has something to do with
how technology has driven us
deeper within our work and living
spaces—and within ourselves.
Maybe it’s about civic pride as our
cities are threatened to be undone
by neglect. Or perhaps it’s just a
reflection of the pleasure we take
from discovery, from a commitment
to something larger than ourselves,
and from feeling part of something
emergent and special.
Whatever its roots, there is a
growing movement in America
dedicated to the creation and resurrection of Great Places. The
places we’re talking can be highprofile—think of the imaginative
makeovers New York has given to
Times Square and Bryant Park.
But often they begin with the personal: the desire of one woman or
man to clean up a city block or turn
an empty lot into a garden. It’s about
the sanctuaries we seek in a noisy
urban setting. Maybe it’s a scene,
a place we go to find community,
friendship, and good conversation.
Whole cities can be Great Places,
and we see a lot of them heroically
reinventing themselves in the wake
of recent natural disasters. So can
neighborhoods, whose blossoming
often begins with the appearance
of artists in search of low rents.
Then a bar appears, and a burger
joint. And a sense of home is made.
60 SPIRIT OCTOBER 2013
Even parkways, those rectangular patches of turf that sit
between sidewalks and streets,
can ignite new life. That’s where,
a half-dozen years ago, Ron Finley
first tried to make a difference for
himself and his community. He
wanted to beautify the curbside
strip outside his home in South
Central Los Angeles by planting
banana trees and lush aromatics.
“I wanted people to walk by and
smell tuberose and lavender and
jasmine; I wanted them to get not
only a great visual but a smell.
A garden supplies all of that,” he
says. Remarkably, the city shut
him down; Finley’s living canvas
exceeded height limits. “I literally
got a warrant and had to go to court.”
In 2010, he went at it again, this
time with a second motivation:
Beauty was a priority, but so was
his appetite for healthy living.
The nearest quality market was a
45-minute drive away, so he planted organic vegetables inches from
the curb. And a global awakening
was begun. (See sidebar.)
The four guys trying to make a
go of it at Four Corners Brewing
Company in the upstart Trinity
Groves section of Dallas chose the
name for their young business
with a prototypical Great Place in
mind—the intersection of Davis
and Llewellyn, a few miles away
FINLEY ON THE
CORNER OF
EXPOSITION AND
CHESAPEAKE,
SOUTH CENTRAL
LOS ANGELES
in the thriving and history-rich
neighborhood of Oak Cliff.
“When we were in the process
of naming our company, we kept
coming back to this one specific
location that, to us, represents
the spirit of the neighborhood we
call home—what makes it real,
what makes it work, what makes
it unique,” says Greg Leftwich,
one of the brewery’s co-founders.
“The businesses on those four corners are very different from each
other, but they work together in
a way that is a metaphor. At that
one intersection, you have a collec-
PHOTOGRAPHY BY STEPHEN ZEIGLER/ALTERNATIVE; SUSAN SEUBERT (PREVIOUS SPREAD)
Table of Contents for the Digital Edition of Spirit Magazine - October 2013
Spirit Magazine - October 2013
Contents
Gary’s Greeting
Star of the Month
Freedom Story
From the Editor
Your Words
Your Pictures
Media Center
Eat Drink Sleep
The Numbers
Business
Be Here Now
Don’t Just Stand There
Your Adventure In San Jua
Promotional Series: Florida: Full of Surprises
Your Adventure In San Juan
Promotional Series: Focus on Women’s Health
Promotional Series: Focus on Franchises
Calendar
Fun!
Spotlight
Community Outreach
Products & Services
Flight Service
Terminal Maps
Information
Rapid Rewards and A+ Rewards Partners
Route Map
The “If” List
Spirit Magazine - October 2013
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