US Airways - November 2012 - (Page 77)

Confessions of a Tattoo Virgin How Richmond is instigating indelible support for the arts. R PHOTOS (FROM TOP) BY MAGUIRESPHOTO.COM, SCOTT ELMQUIST ichmond’s Jim Rothrock was a tattoo virgin for 62 years. “I’m a governor-appointed commissioner and I have an ink-free wife, children, and grandchildren,” Rothrock smiles. “A tattoo was not on my bucket list.” Then came CultureWorks. “We decided to offer real tattoos as optional beneﬁts for our donors,” says John Bryan, president of the regional arts leadership organization. While there are less daring ways to show one’s support, Bryan says that “this tattoo conﬁrms a person’s conviction that the arts are indelible and enduring components of great communities.” CultureWorks has partnered with River City Tattoo Company to make this nontraditional offer. Donors who give $150 to the foundation are eligible to receive permanent conﬁrmations of their support for the arts. Rothrock was one of a dozen tattoo virgins — all Richmond notables — who displayed their indelible adornments at a CultureWorks From top: commissioner Jim Rothrock; attorney Brooks Smith’s three-line tattoo press conference in 2011. The group included Maggi Beckstoffer, president of MBM Marketing. “My husband was speechless for the ﬁrst time in 20 years,” she says. Attorney Brooks Smith, then president of the Richmond Business Council, got his ink while the cameras rolled, declaring, “Rise up if you believe in something!” The image forever shared among an ever growing number of arts supporters is three parallel lines — a copy of the world’s oldest known tattoo, found on a glacier-frozen man. “This project is so important,” says Jessica Simmons, owner of River City Tattoo Company, who provides the pro bono tattoos through her nationwide network of tattoo artists. “It’s changed my life,” explains Rothrock. “I am so proud to permanently endorse the essential value of the arts.” CultureWorks 1906-A North Hamilton Street Richmond, VA 804.340.5280 richmondcultureworks.org usairwaysmag.com NOVEMBER 2012 77 http://www.MAGUIRESPHOTO.COM http://www.richmondcultureworks.org http://www.usairwaysmag.com

Table of Contents for the Digital Edition of US Airways - November 2012

US Airways - November 2012
Table of Contents
CEO Letter
From the Editor
Did You Know?
Making It Happen
Hot Spots: Best Holiday Getaways
Hub Crawl: Ronald Reagan Washington National Airport
Wine & Dine: Mendoza, Argentina Wines
Wine & Dine: Barbecoa Restaurant, London
Adventure: Thrifty in San Francisco
Adventure: Skiing Mt. Baker, Washington
Great Escapes: Red Horse Inn, South Carolina
Gear Up: Bar Ware
Making It Real: America's Historic Sites
Best of Education: Miller School of Albemarle
Silent Heroes: Honor Flight Network
Crossing Borders: Charlotte, North Carolina
Best of Health: Lankenau Medical Center
University Spotlight: University of Dayton
Celebrate Richmond, Virginia
Special Section: Chateau on Central
Must Read: Heisman — The Man Behind the Trophy
Puzzles
Readers Resource Index
Your US Airways Guide
Video Entertainment
Audio Entertainment
U.S. and Caribbean Service Map
International Service Map
Airport Terminal Maps
US Airways Fleet/Customs & Immigration
Passenger Info/Contact US Airways
US Airways MarketPlace®
Giving: Miles for Good
Window or Aisle?

US Airways - November 2012