ACCM - 25th Annual Conference • May 19-22, 2008 - (Page 32)

TRAVEL & SPONSORS Make Your Hotel and Travel Arrangements Early and SAVE! Help ACCM continue to provide you with outstanding educational sessions, the world’s largest exhibit hall and prime locations, all at a reasonable cost by making your reservations through the ACCM Housing Bureau. Reserve your room at www.accmshow.com or fax back the Hotel Reservation form. Get away to the beautiful Gaylord Palms Resort! 6000 W. Osceola Parkway • Kissimmee, FL Room Rate: $222 single/double* Additional People: $20/person/night *Rate does not include an additional $10 resort fee charged by the Gaylord Palms Resort for in-room amenities, including high-speed internet access, free local and 800 number calls (up to 20 minutes) and parking. Additional taxes of 13% will apply. Reservations require one night’s deposit plus tax guaranteed to a major credit card. Deposits are non-refundable for cancellations received after April 15, 2008. ENJOY ALL THAT SUNNY ORLANDO HAS TO OFFER! From Mickey himself and world class dining to magnificent golf and night life, mix business with pleasure in one of the world’s most fun cities! GROUP DISCOUNTS You can save when 3 or more of your co-workers register at the same time for the ACCM Conference Program: 3-4 People Save 10% 5-6 People Save 15% 7+ People Save 20% *All registrations and payments must be received at the same time to qualify for group discounts. Discount is not valid on early-bird “Before January 25” rate and may not be combined with other discounts. OUR SPONSORS MULTICHANNEL MERCHANT is the leading information source for executives who sell, market and fulfill across multiple channels — print catalogs, ecommerce and retail. Our print, online and interactive products deliver news, information and insights on integrating front-end and back-end operations, and everything in between — including sales, marketing, fulfillment, merchandising and more. The MULTICHANNEL MERCHANT franchise includes MULTICHANNEL MERCHANT magazine; www.multichannelmerchant.com (with a wealth of online resources such as the Buyer's Guide, Webinars and white papers); the Annual Conference for Catalog & Multichannel Merchants (ACCM) and the MCM Awards; the National Conference on Operations and Fulfillment (NCOF); MULTICHANNEL MERCHANT Weekly, List & Data Strategies, O+F Advisor and Magilla Marketing enewsletters; original research; special reports and more. The Direct Marketing Association (www.the-dma.org ) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process. Founded in 1917, DMA today represents nearly 3,600 companies from dozens of vertical industries in the US and 50 other nations, including a majority of the Fortune 100 companies, as well as nonprofit organizations. In 2007, marketers — commercial and nonprofit — are forecast to spend $173.2 billion on direct marketing in the United States. Measured against total US sales, these advertising expenditures will generate approximately $2.025 trillion in incremental sales. In 2007, direct marketing will account for 10.2 percent of total US gross domestic product. Also, there are today 1.6 million direct marketing employees in the US alone. Their collective sales efforts directly support nearly 9.0 million other jobs. That accounts for 10.6 million US jobs. THE POWER OF DIRECT: RELEVANCE. RESPONSIBILITY. RESULTS. 32 ACCM 25th ANNUAL CONFERENCE MAY 19-22, 2008 • GAYLORD PALMS RESORT • ORLANDO http://www.accmshow.com http://www.the-dma.org http://www.multichannelmerchant.com

Table of Contents Feed for the Digital Edition of ACCM - 25th Annual Conference • May 19-22, 2008

ACCM - 25th Annual Conference Highlights Program Tracks Keynote Speakers Conference Schedule Senior Executive Program Monday, May 19 - Intensive Day Business-to-Business Intensive Circulation Intensive Creative Intensive Email Intensive Merchandising Intensive Search Engine Marketing Intensive Small & Start-up Multichannel Merchant Intensive Web Analytics & Conversion Intensive Special Conference Events Mergers & Acquisitions Intensive Tuesday, May 20 Wednesday, May 21 Exhibiting Companies Thursday, May 22 - Post-Conference Workshops Visit the Exhibit Hall Travel & Hotel Information Register Today Attending Companies Companies Speaking at ACCM

ACCM - 25th Annual Conference • May 19-22, 2008

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