ACCM - 25th Annual Conference • May 19-22, 2008 - (Page 6)

Executive Level Sessions Throughout the Conference NEW THIS YEAR! ACCM has special programs for senior-level executives throughout the conference. Share common challenges and ideas in an intimate setting, with plenty of opportunities for discussion and networking among your peers. MONDAY, MAY 19 Mergers & Acquisitions Intensive Craig L. Battle, Managing Director, Tucker Capital Corporation, will lead this important intensive, designed especially for seniorlevel executives. Learn about the current state of mergers and acquisitions and how they’re affecting the marketplace. Seasoned deal-makers will discuss current deal trends and how they could impact your options. Plus, discover how private equity investors can provide the infusion of resources that could expand your business, and how you can position your company for a future sale. Sessions Include: I Structural Changes at the Top: New Drivers of M&A Activity and What it Could Mean for You! I Private Equity Investment: Is it Right For Your Company I Positioning Your Company for Sale: What Are the Key Value Drivers? See page 16 for more details. TUESDAY, MAY 20 Senior Executive Summit — Invitation Only As a leader at your company, you must forge the road ahead to generate enterprise value and grow sales. What will that road look like in 2008? How will the outcome of the U.S. presidential election affect the catalog and multichannel marketing industry? How does China factor into your business plan? Finally, what is the state of the economy and what do you need to plan for? Join 125+ of your peers for an invitation-only interactive day of discussions. You won’t want to miss the keynote interview, two panels, and the roundtable discussions in which you get to air your views. Sessions include: I Survival & Strategy: 2007 Recap and 2008 Outlook I Generating Enterprise Value: Not Just for Investors I Roundtable Discussions: Innovation, Growth and Enterprise Value Coy Clement, Chairperson, Senior Executive Summit To request an invitation, contact Yasmin Melendez at ymelendez@the-dma.org. WEDNESDAY, MAY 21 Special Track of Sessions Exclusively for Senior Executives Don’t miss these special sessions covering the most pertinent topics for senior-level executives, including: I The Future of B-to-B Marketing — Considerations for The Road Ahead I Secure Your Company’s Bottom Line: Secure Your Data I Why Well Integrated Multichannel Retailers are More Proﬁtable and Valuable I Building A Brand Culture From The Front Line to CEO I Expand Into The New and Mature Markets of Europe 06 ACCM 25th ANNUAL CONFERENCE MAY 19-22, 2008 • GAYLORD PALMS RESORT • ORLANDO

Table of Contents Feed for the Digital Edition of ACCM - 25th Annual Conference • May 19-22, 2008

ACCM - 25th Annual Conference Highlights Program Tracks Keynote Speakers Conference Schedule Senior Executive Program Monday, May 19 - Intensive Day Business-to-Business Intensive Circulation Intensive Creative Intensive Email Intensive Merchandising Intensive Search Engine Marketing Intensive Small & Start-up Multichannel Merchant Intensive Web Analytics & Conversion Intensive Special Conference Events Mergers & Acquisitions Intensive Tuesday, May 20 Wednesday, May 21 Exhibiting Companies Thursday, May 22 - Post-Conference Workshops Visit the Exhibit Hall Travel & Hotel Information Register Today Attending Companies Companies Speaking at ACCM

ACCM - 25th Annual Conference • May 19-22, 2008

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