PFFC - December 2008 - (Page 4) FIRST GLANCE l Po y/ Pa pe r A Hybrid Vehicle Sweet Rewards Variable data tear tape from Payne North America, Richmond, VA, created excitement for 13 million consumers of Wrigley’s Hubba Bubba chewing gum—a chance to win the Island Punch Sweepstakes and Instant-Win Game promotion that included a grand prize trip to Hawaii. Consumers had to check the unique alpha-numeric code printed on the tape, which was revealed when they opened the package, then enter the details on a website, allowing Wrigley’s to capture valuable data about their consumers. Payne’s tape combines the easy-opening benefits of tear tape with the printing of random numbers, making it the perfect vehicle for such promotions. Bemis Paper Packaging Div., Omaha, NE, says its HybriCore poly/paper hybrid bag integrates the benefits of both paper and plastic, making it one of the strongest, most versatile bags in the marketplace. Features a distinctive pinch closure that allows current multiwall customers to utilize existing filling and sealing equipment. The pinch closure ensures seal and barrier protection to help prevent infestation, while the outer layer easily accommodates add-on features such as handles, zippers, and sliders. Utilizes high quality printing for superior, scuffresistant graphics. Ideally suited for pet food, rice, and seed markets. Candy Assortment Ideal for a range of sweets, a new line of products from Noble Gift Packaging, Cedar Grove, NJ, offers marketers an array of style, color, size, and strength options from resilient to delicate packages, many of which can be custom-designed with branded messages. A cellophane bag and box base combination package is ideal for stand-up displays with minimum space. Sophisticated paper confection boxes are offered in ivory embossed, natural ribbed, white floral, lilac and lime linen, and metallic silver. They are available in a variety of sizes and shapes, such as handbags and hearts. Animated plastic containers are offered in a multitude of shapes and can be reused as decorative ornaments. fills lik e multi wall Did you produce a cool converted product? Send details with a picture to yolanda.simonsis@penton.com. 4 | DECEMBER 2008 WWW.PFFC-ONLINE.COM http://WWW.PFFC-ONLINE.COM
For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.