Promo - October 2008 - (Page 46) THE RESOURCE CENTER A PROMO MAGAZINE'S GUIDE TO SERVICES AND SUPPLIERS USE THIS INDEX TO FIND COMPANIES LOCATED IN THE RESOURCE CENTER Active Marketing Group 52 Ad Group 49 Aero Fulfillment Services 49 Alan Steen 55 American Executive Gifts 52 BFG Communications 49 Borden Agency 51 Centra Marketing & Communications 53 CMS, Inc. 48, 48, 49, 52 Corporate Services, Inc. 49 Don Jagoda Associates 53 Entech Creative Industries 48 Euro RSCG 48 Fandano, Inc. 51 Gage Marketing 53 HCC Specialty Underwriters 50 IHRSA 53 Imagine Marketing Agency 51 Insignia POPS 50 Launchfire, Inc 46, 53 Marden-Kane 54 Marketing Drive Worldwide 52 Marketing Resources, Inc. 50, 54 F NCH Marketing Services 48 Picture Marketing 51 Prizelogic 54 Promotion Activators 54 Promotion Execution Partners (PEP) .. 52 RealTime Media 51 Resolve 48, 49, 51, 51, 52, 54 Rymax Marketing Services 52 SCA Promotions 50, 50, 51, 54 Scientific Games, Inc. 54 Specialized Promotions Network (SPN) 48, 53 SweepstakesConsulting.com 54 Syneraction/Mando 50 N P Tattoo Factory Inc 55 USA Connect 46 Ventura Associates 54 T G H I U V B C R S L D E M RESOURCE CENTER PRICING GUIDE Basic line listings are only $795 for a full year (12 issues) of exposure to 48,000* readers — that's less than $67 a month; High Visibility listings cost $1260 for 12 issues ($105 a month); 1-inch Impact Display listings are $2,545 for 12 issues ($212 a month). Larger ad sizes are also available. Listings and ads are billed annually. Minimum contract is one year (12 issues). Payment is due with first issue. To get listed, contact Resource Center sales at (203) 358-4191. ad promotional products advergames • See PROMO: Sourcebook for detailed information about this company. www. PROMOmagazine .com 46 October 2008 / WWW.PROMOMAGAZINE.COM / Promo http://www.SweepstakesConsulting.com http://www.usaplasticcards.com http://www.launchfire.com/promo http://www.promomagazine.com http://www.promomagazine.com
Table of Contents Feed for the Digital Edition of Promo - October 2008 Promo - October 2008 Contents Editor's Note 'Happy' World Legal Challenges Enter the Dragon 2008 Industry Trends Report Overview Direct Mail E-mail Coupons Event Marketing Games, Contests and Sweeps Interactive Licensing Loyalty Marketing Mobile Marketing P&I Product Placement Retail Sampling Q&A: Hoop Dreams Pro Awards Finalists Resource Center The Agency Center Compassion Fatigue Index of Advertisers Promo - October 2008 Promo - October 2008 - Promo - October 2008 (Page Cover1) Promo - October 2008 - Promo - October 2008 (Page Cover2) Promo - October 2008 - Contents (Page 3) Promo - October 2008 - Contents (Page 4) Promo - October 2008 - Contents (Page 5) Promo - October 2008 - Editor's Note (Page 6) Promo - October 2008 - Editor's Note (Page 7) Promo - October 2008 - 'Happy' World (Page 8) Promo - October 2008 - 'Happy' World (Page 9) Promo - October 2008 - Legal Challenges (Page 10) Promo - October 2008 - Legal Challenges (Page 11) Promo - October 2008 - Enter the Dragon (Page 12) Promo - October 2008 - Enter the Dragon (Page 13) Promo - October 2008 - 2008 Industry Trends Report (Page 14) Promo - October 2008 - Overview (Page 15) Promo - October 2008 - Overview (Page 16) Promo - October 2008 - Overview (Page 17) Promo - October 2008 - Overview (Page 18) Promo - October 2008 - Overview (Page 19) Promo - October 2008 - Direct Mail (Page 20) Promo - October 2008 - Direct Mail (Page 21) Promo - October 2008 - E-mail (Page 22) Promo - October 2008 - Coupons (Page 23) Promo - October 2008 - Event Marketing (Page 24) Promo - October 2008 - Event Marketing (Page 25) Promo - October 2008 - Games, Contests and Sweeps (Page 26) Promo - October 2008 - Interactive (Page 27) Promo - October 2008 - Licensing (Page 28) Promo - October 2008 - Licensing (Page 29) Promo - October 2008 - Loyalty Marketing (Page 30) Promo - October 2008 - Loyalty Marketing (Page 31) Promo - October 2008 - Mobile Marketing (Page 32) Promo - October 2008 - Mobile Marketing (Page 33) Promo - October 2008 - P&I (Page 34) Promo - October 2008 - Product Placement (Page 35) Promo - October 2008 - Retail (Page 36) Promo - October 2008 - Sampling (Page 37) Promo - October 2008 - Q&A: Hoop Dreams (Page 38) Promo - October 2008 - Q&A: Hoop Dreams (Page 39) Promo - October 2008 - Q&A: Hoop Dreams (Page 40) Promo - October 2008 - Pro Awards Finalists (Page 41) Promo - October 2008 - Pro Awards Finalists (Page 42) Promo - October 2008 - Pro Awards Finalists (Page 43) Promo - October 2008 - The Agency Center (Page 44) Promo - October 2008 - The Agency Center (Page 45) Promo - October 2008 - The Agency Center (Page 46) Promo - October 2008 - Compassion Fatigue (Page 47) Promo - October 2008 - Compassion Fatigue (Page 48) Promo - October 2008 - Compassion Fatigue (Page 49) Promo - October 2008 - Compassion Fatigue (Page 50) Promo - October 2008 - Compassion Fatigue (Page 51) Promo - October 2008 - Compassion Fatigue (Page 52) Promo - October 2008 - Compassion Fatigue (Page 53) Promo - October 2008 - Compassion Fatigue (Page 54) Promo - October 2008 - Compassion Fatigue (Page 55) Promo - October 2008 - Compassion Fatigue (Page 56) Promo - October 2008 - Index of Advertisers (Page 57) Promo - October 2008 - Index of Advertisers (Page 58) Promo - October 2008 - Index of Advertisers (Page Cover3) Promo - October 2008 - Index of Advertisers (Page Cover4)
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