Promo - November 2008 - (Page 84)

Mobile Marketing Programs • • • • • • • • • • • Consumer Intercepts Grand Openings Guerilla Marketing Mall Marketing Mobile Tours Pop‑up Stores PR Events Retail Festivals Sponsorship Activations Street Theatre Viral Marketing SUPPLIERS AND SERVICE COMPANIES Next Marketing 2002 Summit Blvd, Suite 1425 Atlanta, GA 30319 Phone: 770‑225‑2200 Fax: 770‑225‑2300 Contact: Henry Rischitelli, President Email: henry.rischitelli@nextmarketing.com Website: www.nextmarketing.com Founded: 1993 Company Description: Engagement, education and entertainment, these are the keystones of Next Marketing’s mobile marketing campaigns. Consumers, business‑to‑ business, employees, regardless of your target audiences, we mobilize brands and create controlled experiences that place your products and services in their hands and ultimately their lives. Services: • • • • • • Business Assessment and Feasibility Studies Strategic Development Concept Design and Production Logistical Planning and Management Operational Oversight and Execution Program Evaluation and Measurement Pierce One Monument Square, 4th Floor Portland, ME 04101 Phone: 800‑298‑8582 Fax: 207‑761‑4570 Contact: Bob Martin, President Email: bob.martin@piercepromotions.com Website: www.piercepromotions.com New York, Chicago, Washington, D.C., Bentonville Pierce is a top‑ranked, full‑service marketing agency specializing in experiential, local, retail and specialty solutions. Pierce brings stunning reality to experience unlimited® ‑ the philosophy that every brand has an experience within it and every consumer has an experience to share. Pierce is fully‑owned by Omnicom Group Inc. and part of the Radiate Group, a network of best‑in‑class marketing agencies. Pierce provides full‑service marketing across several brand activation experience points including mobile marketing, retail events, sampling and women’s specialty marketing. Verizon, Kraft, Procter & Gamble, Diageo, Sam’s Club, Discovery Communications, TD Banknorth, SKYY Spirits, Scotts, Del Monte, DEWALT IN-STORE SHOPPER MARKETING SERVICES Effective in‑store engagement is the most immediate op‑ portunity to lead shoppers to make a purchase through product trial. From traditional sampling to retailtainment events, PromoWorks provides an unmatched consumer‑brand experience through exceptional sales-oriented event personnel and award-winning point-of-purchase innovation in all classes of trade. CONSUMER SEGMENT SOLUTIONS Reach today’s most vital consumer segments through out proprietary and exclusive alliances with leading national organizations. These unique partnerships ensure success by in‑person delivery of samples, coupons, and marketing materials to a select, engaged audience. STREET STOPS Our exclusive Direct-to-Door placement of Door Hanger media including samples, coupons, and marketing materials to targeted retail trading areas and specific household block groups creates a strong call to action in support of your scheduled events. By combining an extensive portfolio of consumer engagement strategies with unequaled value-added benefits, PromoWorks is uniquely qualified to meet your toughest consumer and shopper marketing challenges. Mobile Clients: LifeLock, Luster Products, Panasonic, Plantronics For an alphabetical listing of Suppliers in this section please see the Supplier Locator starting on page 105. PromoWorks 300 North Martingale Road Schaumburg, IL 60173 Phone: 888‑310‑3555 Email: info@promoworks.com Website: www.PromoWorks.com PromoWorks is the nation’s leading innovator of consumer engagement strategies that are literally transforming the way brands connect with consumers today! Through our unique, strategic partnership with The Nielsen Company®, we provide clients an in-depth view of their markets and a better understanding of their consumers through our combined insights, knowledge, intelligence and advanced technologies. EXPERIENTIAL Exciting, experiential events create an emotional and interactive consumer‑brand relationship. Our highly‑motivated and outgoing event teams are experienced professionals who know how to build relationships, engage consumers, stimulate trial and create a lot of buzz! Team Enterprises 110 E Broward Blvd, Suite 2450 Fort Lauderdale, FL 33301 Phone: 954‑862‑2400 Fax: 954‑449‑0261 Contact: Daniel K. Gregory, President Email: info@teamenterprises.com Website: www.teamenterprises.com Founded: Boston, 1989 Mission Statement: TEAM achieves impact, extends brand reach and drives purchase intent for our clients through award‑ winning, results‑driven strategic activation 84 November 2008 / www.promomagazine.com / Promo http://www.piercepromotions.com http://www.nextmarketing.com http://www.piercepromotions.com http://www.nextmarketing.com http://www.PromoWorks.com http://www.PromoWorks.com http://www.teamenterprises.com http://www.teamenterprises.com http://www.promomagazine.com

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Promo - November 2008 Contents Editor's Note Pro Awards The Promo 100 The Agency Center Resource Center Index of Advertisers Promoland

Promo - November 2008

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