Food and Drink - Fall 2011 - (Page 3)

contents 116 6 1 6 8 1 2 fall 2011 OUR COVER Headquartered in Houston, Willie’s Restaurants operates 14 locations in two different concepts: Willie’s Grill & Icehouse and Fajita Willie’s Cafe and Cantina. DEPARTMENTS Tableside Chat News a la Carte In the Safe Zone With regulatory changes on the rise, don’t neglect training. Strengthening Brands Want consumers to buy your brand? Have them sell it for you. 160 Three Things 16 12 SECTIONS 16 58 1 16 150 Restaurants: Smart Marketing If your food is better than others, why describe it the same way everybody else does? Producers: Food Law Avoid making vague or misleading claims on food labels or you may get caught up in a class-action lawsuit. Distributors: Total Recall For privately held food companies, recall insurance coverage is worth a second look. Retailers: What’s in Store Retailers should be proactive with their food safety protocols by developing a national database to store and exchange information. food and drink • fall 201 • 1 3

Table of Contents for the Digital Edition of Food and Drink - Fall 2011

Food and Drink - Fall 2011
Tableside Chat
News a la Carte
In the Safe Zone
Strengthing Brands
Restaurants: Smart Marketing
Willie’s Restaurants
Slack’s Hoagie Shack
The Cheese Steak Shop
Aloha Hospitality Inc.
Bertucci’s Corp
Falcon Holdings LLC
Mark’s Pizzeria
Seasons Pizza
San Diego State University Dining Services
Producers: Food Law
Brook & Whittle Ltd. incorporating Packstar
Nestle Professional Caribbean
Snyder’s-Lance Inc.
Basic American Foods
Evolution Fresh
Berto’s Gelato & Sorbet
Jensen Meat Co
Tumbador Chocolate
Leclerc Foods USA Inc.
FX Matt Brewing Co.
Green Organic Vegetable Inc.
Deli Star Inc.
Always Bagels
National Choice Bakery
Sequoia Orange Co.
Spring Glen Fresh Foods
Westshore Pizza
Distributors: Total Recall
Columbia Distributing
Castella Imports Inc.
Co-Sales Company
Brick Brewing Co. Limited
Prime Distributors
Retailers: What’s in Store
AriZona Beverage Co.
Le Grand Marche
Three Things

Food and Drink - Fall 2011