Food and Drink - Fall 2011 - (Page 52)

>r RESTAURANTS Seasons Pizza Pizza, Plus Plenty Seasons Pizza has earned 25 years of brand recognition throughout the Northeast by offering more than the typical pizza chain. By Jamie Morgan 52 food & drink • fall 2011 • << Seasons Pizza has 25 locations in Delaware, Maryland, New Jersey and Pennsylvania, with a growth strategy to add two corporate-owned stores each year. easons Pizza – the name itself leads customers to believe that any time is a good time to eat pizza. The company backs up that conclusion by offering more food choices in more places every year, making Seasons an attractive option wherever it sets up shop. Founded in 1986 by brothers Angelo, Dimitri and Yianni Halakos, the Northeast-based chain has developed its brand using a sustainable and organic growth strategy. “I joined the company in 1996, and when I joined we had four stores,” says John Mazarakis, COO of company profile Seasons Pizza. “Today we have 25 stores. Some years ago, we made a growth plan and we have stood Seasons Pizza by it, and today we have almost exactly the number Headquarters: Newark, Delaware of stores we felt we should have at this point.” Revenue: $20 million Employees: 700 Most of the 25 stores are based in Delaware, Specialty: Pizza where the company was founded, and Maryland, John Mazarakis, COO: “We want to be known for our quality, but with four others in New Jersey and Pennsylvania. also for our pricing because we Four are franchised – one in Maryland, one in have to be competitive.” Pennsylvania and two in New Jersey. S Seasons Pizza’s growth strategy consists of opening an average of two stores each year – mainly through corporate growth rather than franchising. In 2010, a year that proved difficult for many, the company opened its second store in Pennsylvania in Aston Township. However, the company is back on track with its original two-stores-per-year strategy. By 2011’s end, Seasons Pizza will open two new stores in Maryland. ASTRA FOODS, INC. located in Upper Darby, Pa., is proud to be the supplier of "Philly" style steak products to Season Pizza. With extensive locations throughout the tri-state area, Season Pizza is quickly becoming a favorite stop for those seeking an original "Philly" style Cheesesteak sandwich! For more information, call 610-3524400, email or visit

Table of Contents for the Digital Edition of Food and Drink - Fall 2011

Food and Drink - Fall 2011
Tableside Chat
News a la Carte
In the Safe Zone
Strengthing Brands
Restaurants: Smart Marketing
Willie’s Restaurants
Slack’s Hoagie Shack
The Cheese Steak Shop
Aloha Hospitality Inc.
Bertucci’s Corp
Falcon Holdings LLC
Mark’s Pizzeria
Seasons Pizza
San Diego State University Dining Services
Producers: Food Law
Brook & Whittle Ltd. incorporating Packstar
Nestle Professional Caribbean
Snyder’s-Lance Inc.
Basic American Foods
Evolution Fresh
Berto’s Gelato & Sorbet
Jensen Meat Co
Tumbador Chocolate
Leclerc Foods USA Inc.
FX Matt Brewing Co.
Green Organic Vegetable Inc.
Deli Star Inc.
Always Bagels
National Choice Bakery
Sequoia Orange Co.
Spring Glen Fresh Foods
Westshore Pizza
Distributors: Total Recall
Columbia Distributing
Castella Imports Inc.
Co-Sales Company
Brick Brewing Co. Limited
Prime Distributors
Retailers: What’s in Store
AriZona Beverage Co.
Le Grand Marche
Three Things

Food and Drink - Fall 2011