Modern Home Builder - Winter 2016 - Volume 2 - 98
Roughly 90 percent of Rialto's homes feature some degree of floor plan or other
customization. The company is seeing trends in informal layout arrangements and
large indoor and outdoor entertainment areas.
ing to "move up" in terms of home quality and level of finish-out
amenities. The company considers itself a semi-custom production
builder because it invites buyers to make changes to its floor plans,
but operates predominantly in neighborhood developments and
under a volume approach. Rialto Homes presents its clients with
stylistically distinct elevations for each of its floor plans, a number
of pre-drawn flex options, as well as customized re-draws tailored
to clients' specific wants.
Roughly 90 percent of the company's build-to-suit homes have
some degree of customization. Common trends in the company's
recent projects include single-story floor plans for both families
and its "move-up / move-down" clients with a focus on informal
layout arrangements, including single dining plans and large indoor and outdoor entertainment areas.
"For most of our clients, this is their third, fourth or better home, but many times their first build-to-suit," Avnon says.
"They've lived in a few homes and developed a recognition for
what they want, and an appreciation for certain features. We provide them an opportunity to incorporate styles from a variety of
floor plans, ultimately blended together into a final design created
specifically for the individual client."
Today the company actively builds in five communities in and
www.mhb-magazine.com Winter 2016 Volume 2
around San Antonio, typically acquiring lots from third-party developers. "In most of our projects, we're either an exclusive builder or working in cooperation with two or three others in the same
neighborhood," he adds.
Rialto Homes is also developing a neighborhood on land it owns
in New Braunfels, Texas, with plans to do the same on other parcels it currently owns or controls. "We're always looking for opportunities, but since we don't have a big machine to feed, we
don't feel the overwhelming need to engage in acquisitions out of
necessity to put up numbers or cover overhead. That allows us to
be incredibly selective in our land positioning," Avnon says. "We've
been increasing our business each year since the housing market
came back through careful, slow growth. We have youth in ownership, which affords us with great patience."
'BUSIER THAN EVER'
Although the majority of Rialto Homes staff is made up of professionals with several years of experience in homebuilding, the company is not content to rest on its laurels. "We're constantly making
changes and finding ways to enhance our processes," Avnon says.
The company has implemented a number of technologies and
procedures that enable it to review every step of its projects and