Manufacturing Today - January/February 2014 - 133

Branson Ultrasonics Corp.

precision cleaning and liquid processing technologies. Headquartered in
Danbury, Conn., Branson serves the
aerospace, appliance, consumer electronics, packaging, medical, automotive and construction industries.
"The largest industry segment we
serve is automotive," Gerhart says.
"We are selling them the technologies
and equipment that joins the plastic
parts that go into a car. Our primary
customers are the auto producers and
their Tier I suppliers."
Branson has a global presence with
a Europe regional headquarters in
Germany and its Asia regional headquarters in China. Its global footprint
allows it to provide customers with
local support such as engineering
assistance, parts, preventive maintenance and training.
"We have several manufacturing

sites in the U.S., as well as service centers around the country that can service customers in need of a quick turnaround," Gerhart says. "Challenging

'we are finding new
ways to deliver our
technology solutions
for joining plastic
parts in ways that
better fit into our
customers' manufacturing environments.'
-David Gerhart
development and engineering work is
funneled into our Danbury location.
In addition, we have an assembly
operation in Mexico."

Northeast

Staying in Tune
In all of its markets, Branson stays in
step with its customers' needs by
striving to get involved in customers'
design processes as early as possible.
Through an emphasis on building
close collaborative relationships,
Branson can ensure its technology
solutions are tuned into specific customer needs.
"We put a major focus on how our
customers' technicians utilize our
equipment and pay close attention to
human factors in our designs,"
Gerhart says. "We are finding new
ways to deliver our technology solutions for joining plastic parts in ways
that better fit into our customers'
manufacturing environments. This
new focus is all about ease of use,
throughput and uptime."
Branson is working to make bet-

JANUARY/FEBRUARY 2014 manufacturing-today.com

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Table of Contents for the Digital Edition of Manufacturing Today - January/February 2014

Table of Contents
Manufacturing Today - January/February 2014 - Cover1
Manufacturing Today - January/February 2014 - Cover2
Manufacturing Today - January/February 2014 - 1
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Manufacturing Today - January/February 2014 - Table of Contents
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