Manufacturing Today - January/February 2014 - 144

WORLD Electronics
www.worldsway.com / Headquarters: Reading, Pa. / Employees: 120 / Specialty: Printed circuit
boards / Mike Duddy, project manager: "Manufacturing the circuit board is unlike anything else."

Northeast

used for anesthesia and ultrasound
machines for the medical industry,
the company looks to provide its service for additional medical devices.
"We want to increase our presence
there because it seems to be a pretty
stable field and demand will be consistent," Duddy explains.

Piecing it Together

world has the capabilities to
place 100,000 components per
hour and bond five gold and
aluminum wires per section.

Repeating History
world electronics gains growth while increasing its
footprint in medical electronics. by janice hoppe
WORLD Electronics started out
manufacturing only elevator control
boards in 1986, but opened its manufacturing plant to additional industries in the years that followed to
diversify its offerings and prevent a
downfall if one industry suffered.
The addition of other industries
was made possible when owner
Joseph Rado purchased an automatic
printing machine in 1987, its first surface mount line, for quicker component placement onto the circuit
boards. Elevator circuit boards only
took a small percentage of the
machine's capacity, so the additional
industries allowed the business to
make complete use of the equipment.
Today, WORLD provides end-to144

manufacturing-today.com JANUARY/FEBRUARY 2014

end solutions, including design and
manufacturing services ranging from
new product development to volume
production. "People come to us with
a design and we will build to their
specifications without deviations,"
Project Manager Mike Duddy
explains. "The products we make
enhance your life and mine, but we
would never hold it."
The company provides boards to
the aerospace, telecomm, security
and manufacturing industries and
looks to increase its presence in the
medical industry. "If one industry is
lacking, one should be picking up and
insulate us from any economic uncertainty," Duddy says. Although
WORLD's circuit boards already are

A number of different components
and requirements, such as temperature and humidity sensitivity, are
involved in manufacturing printed
circuit boards. In its 84,000-squarefoot headquarters in Reading, Pa.,
WORLD has the capabilities to place
100,000 components per hour and
bond five gold and aluminum wires
per second with the finest pitch at 5.2
micron accuracy capability, which the
company says is faster and more
accurate than its competitors.
The time required to build a printed circuit board varies depending on
its size, number of components and
complexity, Duddy explains. To keep
clients in the loop on when products
will be completed, WORLD offers
real-time tracking through integrated
bar coding systems.
All raw components in the circuit
boards are purchased in bulk form
and inventoried. Manufacturing
problems can occur when raw materials, which are used to make the components, are mined and there is instability in that industry. "If there is
instability in a country where raw
material is mined or problems
extracting it from the earth, it has an
adverse affect on making components, which then prevents us from
making the circuit boards," Duddy
explains. To prevent this from
becoming an issue, WORLD uses a
variety of inventory strategies to limit
the impact on the company.
"Manufacturing the circuit board
is unlike anything else," Duddy says.
"There are many different procedures and operations necessary to


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Table of Contents for the Digital Edition of Manufacturing Today - January/February 2014

Table of Contents
Manufacturing Today - January/February 2014 - Cover1
Manufacturing Today - January/February 2014 - Cover2
Manufacturing Today - January/February 2014 - 1
Manufacturing Today - January/February 2014 - 2
Manufacturing Today - January/February 2014 - Table of Contents
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