Manufacturing Today - January/February 2014 - 167

Scotbilt Homes

Visually Appealing
Scotbilt Homes is constantly innovating its interior
engineering and designs to stay competitive and visually
pleasing to the customer. New color palettes, architectural features or draperies are introduced once per year
and Gilliland's role in the company is to stay current on
home trends.
"We are always trying to see what's going on in housing trends and how we can incorporate it into our
homes," he says. "We use anything I can think of, including magazines, television shows, furniture markets and
more to get ideas."
The company's new Tuscany home design uses
cypress wood on the exterior and includes recessed tray
ceilings. The design also has arbors over the windows to
hang vines or plants.
"We are one of very few companies that do a recessed
tray ceiling," Gilliland says. "There is a lot of engineering involved in that and it's not the easiest to build.
That's the kinds of things we are looking for to stay current with the market trends and competitive."
Materials are never wasted during manufacturing.
"We lay things out to get the maximum usage out of the
material and space, which allows you to give the customer more for their money," Gilliland says.
Scotbilt Homes is also focused on incorporating consumer demands, such as taller ceilings, higher-quality
materials and energy-efficient features. The company
is building eight- and nine-foot ceilings in its homes
today because customers are looking for extra height
that is not available in older manufactured homes,
Gilliland explains. Wood cabinets and ceramic backsplashes have become the norm in the kitchens and
customers are requesting heavier insulation to conserve energy.
"Manufactured housing is not cheap housing,"
Gilliland adds. "Scotbilt Homes has never built the
cheapest of the cheap."

South

on the size of the home, in an assembly line format," he
adds. New employees are trained by partnering with an
experienced coworker.
The family culture in the warehouse began even
before the company was founded. The Scott family
owned different companies prior to starting Scotbilt
Homes and largely opened the company to help its former employees retain employment. "The Scotts have an
intense loyalty to their employees," Gilliland says. "The
job market was poor in the area, so Scotbilt Homes was
founded to offer additional employment opportunities."
Despite the struggling housing market, Scotbilt
Homes is continuing steady production, Gilliland says.
The manufactured home industry is up 7.9 percent
nationwide in 2013 versus 2012 as of September and
Scotbilt Homes' business is up 25 percent. To sustain
itself for the future, Scotbilt Homes plans to continue
increasing its marketshare while remaining aggressive
and competitive.
"We will increase our marketshare, stay innovative in
products and expand production facilities to other
areas of the country," Gilliland says. mt

Building A Home
Scotbilt Homes manufactures standard floor plans for
customers to choose from that will fit their preference or
budget. To make the manufactured homes stand apart,
the colors in the interior can be altered so customers can
make it their own. Scotbilt Homes offers beige, white,
green, red and mustard paint along with a variety of prefabricated wallboards to select among, Gilliland says.
Each home takes about four days to complete and is
built using a fully indoor manufacturing line. The company employs 150 carpenters, plumbers, electricians
and roofers to get the job done, Gilliland says. "We have
employees separated into 18 to 20 stations, depending
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Manufacturing Today - January/February 2014 - Cover3
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