Manufacturing Today - January/February 2014 - 177

Bullfrog Spas

the California Energy Commission (CEC).
Also, because the JetPaks are submerged in
water, any heat from water in the JetPak
manifold transfers directly to the spa
water rather than being lost to the cold
outside environment.

ences and styles. Customers can choose
JetPak configurations, colors, accessories and other custom options both
online and within specialty dealers that
carry the spas.
"Some customers will walk into a dealership and select something in stock that

West

they can buy immediately, but that is
rarely the case," Pasley explains.
"Ninety-five percent of our business is
built to order, which is unique for consumer products. The reason is because of
the customization of the JetPack system.
Customers can pick which configura-

Process in Place
Pasley explains that Bullfrog Spas' infrastructure is set up in a way that will support
this continuous innovation. With 150
employees, the company's manufacturing
operation is based in Salt Lake City. It's able
to scale the capacity of its 81,000-squarefoot facility up or down based on market
demand but the overall trend has continued
upward. In fact, since 2003, Bullfrog has
experienced an average growth rate of more
than 17 percent each year.
"To meet the needs of shareholders and
our customers, we need to build an infrastructure to support that growth," Pasley
explains. "You can drive topline growth, but
if you don't have internal processes in place,
it's difficult to execute. We have strong core
competencies and embrace planning far
enough ahead to have the right people and
processes and infrastructure in place,
whether it's IT, tools, CNC machining, vacuum processes and all the things we need to
manufacture and stay ahead of the curve
when growth comes. We want to continue
to experience double-digit growth over the
next 10 years."
To achieve that growth, the company has
adopted lean and Six Sigma practices that
allow the company to keep up with the customizable nature of its products without
forsaking efficiency and quality. The company's unique SpaDesign software allows
end-users to design personal Bullfrog Spas
that cater to their individual needs, preferFILBUR Manufacturing is proud to have partnered with
Bullfrog Spas in the development of a custom filtration cartridge solution for introduction in their newest state-of the art
spa released in 2013. FILBUR Manufacturing has enjoyed a
strong relationship with Bullfrog Spas and looks forward to
future collaborations. As a leading supplier to OEM and aftermarket pool and spa markets, Filbur Manufacturing offers a
range of technologies to provide custom solutions for its customers' filtration needs. For more information on FILBUR
Manufacturing, call 888.424.9185 or visit our website at
www.filburmfg.com .

JANUARY/FEBRUARY 2014 manufacturing-today.com

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Table of Contents for the Digital Edition of Manufacturing Today - January/February 2014

Table of Contents
Manufacturing Today - January/February 2014 - Cover1
Manufacturing Today - January/February 2014 - Cover2
Manufacturing Today - January/February 2014 - 1
Manufacturing Today - January/February 2014 - 2
Manufacturing Today - January/February 2014 - Table of Contents
Manufacturing Today - January/February 2014 - 4
Manufacturing Today - January/February 2014 - 5
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