Manufacturing Today - January/February 2016 - 41

American Axle & Manufacturing

says. "We're the only substantial pureplay driveline systems supplier. We have
competitors who are good at what they
do, but none of them are solely dedicated to the driveline space."
That narrow focus allows AAM to develop mass optimized designs that are
only as large as necessary for the vehicle.
Simonte says AAM systems feature bestin-class efficiency by directing all the
energy consumed in the driveline process toward the drive wheel. Its people
power, extensive testing equipment and
validation process ensure the best quality for every product.
To meet customers' needs for quieter vehicles, AAM invested in extreme
noise, vibration and harshness (NVH)
engineering resources. Simonte says
that many noise and vibration issues are

caused by integrating outside systems
in the vehicle's design. AAM can help
OEMs anticipate integration issues and
identify causes even before assembling
those components into the vehicle.
By recognizing potential issues, AAM
enables its customers to make the proper changes to ensure quality and mitigate unwanted NVH. "We have some
of the best people and the best assets
in the industry from an NVH engineering perspective," Simonte says. "This
allows us to conduct full vehicle testing
to allow our customer to seamlessly integrate our products into the overall vehicle dynamics."

Market Transition
Simonte takes control of the reins as
AAM is undergoing a transformation in

Midwest

its market. Historically, the company's
primary presence was in the rearwheel
drive space. But as consumer trends
change, AAM is developing products
and working with OEMs to enter the
all-wheel drive and crossover market.
Aiding customers in converting vehicles from front wheel to all-wheel drive
is now the fastest-growing segment of
AAM's business. "We are very well positioned and our product line is very well
positioned to help our customers in that
competitive market," Simonte says.
Today, nearly every global OEM
offers multiple vehicle models with
all-wheel drive or crossover configurations. Several competitors were already offering all-wheel and crossover
systems when AAM began exploring
the market in the 2000s. Evolving the

JANUARY/FEBRUARY 2016 manufacturing-today.com

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Table of Contents for the Digital Edition of Manufacturing Today - January/February 2016

Contents
Manufacturing Today - January/February 2016 - Cover1
Manufacturing Today - January/February 2016 - Cover2
Manufacturing Today - January/February 2016 - 1
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