District Administration - September 2007 - (Page 30)

PURCHASING PERSONAL BUYING POWER—CALLING THE SHOTS As a publication that focuses on management issues for administrators in the K12 market, District Administration speciﬁcally targets district-level educators who are heavily involved in brand and product decisions. Across the board, DA subscribers are actively involved in planning, evaluation and the ﬁnal selection of new products; are members of decision teams; are innovative in suggesting new ways to use products to achieve objectives; and are opinion leaders intimately involved in selecting or rejecting competing products. 26.4% Leadership Roles in Product Adoption Virtually all DA readers—97 percent—have leadership responsibilities in purchasing products and services, and 83 percent of subscribers are involved in making ﬁnal decisions. Nine out of ten are also opinion leaders, sought out by others and inﬂuencing them in making purchases. These data summarize leadership roles. I’m the leader in our district or school I’m one of a small group of leaders I’m part of a larger team that provides leadership 3.6% 42.2% 27.8% + + Subtotal, have a leadership role I’m not involved in a leadership role “97% of DA subscribers have leadership roles in purchasing products and services, and 83% are involved in ﬁnal decisions.” Roles on Decision Teams Nine of ten—93 percent—are also involved with teams/ committees that determine purchases of technologies, products and equipment for their districts, and three-quarters—72 percent—have team management responsibilities. District buying decisions are not made in isolation. Establish teams/committees Involvement in Purchases Subscribers were asked how involved they are in the purchasing and approval process for speciﬁc categories of products and equipment. In each case, two-thirds or more play a role in the decision process. Technology systems Supervise team’s/ committee’s efforts Team/committee member 91.0% 9% Curriculum % Respondents % Respondents Team/committee leader 84.8% 15.2% Construction/renovation 57.9% 48.9% 52.1% 59.4% 36.2% Special project responsibility 64.0% 36.0% Security systems Not involved with teams/ committees 68.7% 7.4% Involved 31.3% Not Involved 30 September 2007 District Administration

Table of Contents for the Digital Edition of District Administration - September 2007

Cover
Contents
Editor’s Letter
Letters
News Update
Curriculum Update
Inside the Law
District Profile
Administrator Profile
District Buying Power 2007
X-Factor Student Achievement Awards 2007
We've Got Mail
Supporting New Teachers
How Well Does This Web Site Work?
New Products
Problem Solution
Computer Literature
Research Corner
Online Edge
Supervisor’s Opinion
Speaking Out
Calendar of Events
Understanding the Times

District Administration - September 2007

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