University Business - June 2012 - (Page 8)

E D I TO R ’ S N OT E The UB Reader Advisory Panel W e here at University Business are always interested in what you have to say. Your insight and comments on our articles have always been welcomed. Unfortunately, we usually don’t get to hear from you until after an issue has come out. Well, we’re about to change all that. I am pleased to announce the launch of the UB Reader Advisory Panel, and extend an invitation for you to join. What is it? Quite simply, the UB Reader Advisory Panel members will help guide us as we plan our editorial coverage by letting us know what issues and topics are important to them. We want to “pick their brains,” as the saying goes, to learn about the concerns that keep them awake at night, and how they hope Join us and be a voice to resolve the most pressing problems of their day. This kind of inthat helps to shape the formation sharing is what Univereditorial coverage of sity Business has always been about. Who can be on it? The UB Reader Advisory Panel is open to anyone who works in higher education. It’s important that the panel consist of a cross section of administrative titles and University Business. positions, just like our readers. We What’s in it for you? want to hear from presidents, vice You’ll be part of an exclusive group that helps guide our editorial coverage to make University presidents, chancellors and provosts, C-level officers, adBusiness the most valuable publication to cross your desk. missions, finance and IT directors, security officers, purchasing and food service managers, library services and facilities directors—in short, anyone who plays a decision What will be required of you? We know you’re busy, so we won’t flood your inbox, but we making role at a college or university. will ask you to participate in an occasional online survey. We’ll send you advance copies of articles that we think will How can you join? interest you, and ask for your feedback. And we’ll share our It’s simple. Just send an email to the address below with editorial calendar with you. If you feel you or your institu- your name, title, institution name, and contact information tion have something to offer to a story, we may call on you (including phone, mailing address, and Twitter handle, if you have one). Use the subject line “UB Panel.” We’ll get as a source. back to you as soon as we’re ready to go. What’s in it for us? Your expertise. We want your opinions and your feedback. We want you to tell us what you want to see, as well as what you don’t want to see. In this way, we’ll be able to deliver the targeted editorial content that you need to do your job better and stay competitive. Write to Tim Goral at tgoral@universitybusiness.com. 8 | June 2012 universitybusiness.com http://www.universitybusiness.com

Table of Contents for the Digital Edition of University Business - June 2012

University Business - June 2012
Contents
Editor's Note
College Index
Ad Index
Behind the News
Viewpoint
Marketing
Independent Outlook
Special Section: Thinking Green
4G: Is It Time for an Upgrade?
Unified Security: All Together Now
Collaborative Workflow
Campus Finance News
3 Student Aid Myths
Deepening the Donor Pool
Keeping Tuition Within Reach
Internet Technology
End Note

University Business - June 2012