Food Processing - February 2008 - (Page 16)

by DIaNE TOOPS, NEWS & TRENDS EDITOR ROLLOUT a Short- and long-chain omega-3s in a spread Smart Balance Inc., Paramus, N.J., makes it possible to incorporate the heart-healthy benefits of two types of omega-3 fatty acids (long-chain EPA/ DHA and short-chain ALA) into your diet with four new Smart Balance Omega Buttery Spreads. Naturally free of trans fats, hydrogenated oils and palm kernel oil, varieties include Smart Balance Omega Buttery Spread, Smart Balance Omega Buttery Spread Light, Smart Balance Omega Buttery Spread with Extra Virgin Olive Oil and Smart Balance Omega Buttery Spread Light with Extra Virgin Olive Oil. They also contain added vitamins A, B6, B12, D and E. Most American diets are high in omega-6 fatty acids but deficient in omega-3s. Evidence continues to build that omega-3s promote a healthy cardiovascular system and reduce the risk of heart disease. Smart Balance oil blend, developed by nutrition scientists at Brandeis University, has been shown to help improve the ratio of “good” to “bad” cholesterol. “A lot of science goes into these products,” says Steve Hughes, president and CEO. “But science doesn’t necessarily make things taste good. We’re equally committed to the flavor half of the equation.” Smart Balance Buttery Spreads have won “Best Taste” awards from the American Culinary Institute three years in a row. Suggested retail price is $2.35. a To top or dip no longer the question No longer are pretzels stuck on the dippingonly side of the snack table. Town House Flipsides, the perfect marriage of the cracker and the pretzel, can hold toppings from cheese to chocolate to any of your favorite spreads and dips. They’re the work of Kellogg Co., Battle Creek, Mich., and the Keebler Elves. Available in Original and Cheddar flavors, Town House Flipsides is the pretzel cracker that party hosts can rely on for any occasion. Yes, now you can enjoy the versatility of a cracker with the taste of a pretzel. “Pretzels and crackers are two great snacks to serve when entertaining; however, pretzels are hard to top and crackers do not have the taste that pretzel lovers enjoy. Town House Flipsides address both needs,” says Raj Joshi, senior director. “They give consumers a truly revolutionary snacking experience. Initial taste-test results indicate that consumers have flipped for Town House Flipsides.” Suggested retail price is $3.59. a Ghirardelli raises the dark bar America’s obsession with premium dark chocolate is intensifying, a trend marked by rising sales and an appreciation for richer, darker and more sophisticated flavors. To satisfy the cultured palates of dark chocolate enthusiasts, San Francisco-based Ghirardelli Chocolate Co. adds three new flavors – Midnight Reverie, Evening Dream and Mint Bliss – named for distinct and pleasurable everyday moments, to its popular Intense Dark product line launched in 2006. Dark chocolate lovers nationwide are indulging themselves at a record pace. The category has grown 49 percent from 2003 to 2006, with sales reaching nearly $1.2 billion last year, according to Mintel Intl., which projects continued growth of dark chocolate in the coming years. 16 • FOOD PROCESSING FEbRuaRy 2008 “As chocolate lovers’ tastes for dark chocolate become more developed, Ghirardelli will continue to create new flavors to satisfy and intrigue their more sophisticated palates,” says Fabrizio Parini, senior vice president of marketing. “The expansion of the Intense Dark line will provide a complete range of high cacao percentage dark chocolate products from the milder, more rounded 60 percent Evening Dream, which contains Madagascan vanilla, through Mint Bliss (60 percent cacao) to the ultimately intense 86 percent Midnight Reverie.” Suggested retail price is $2.99. WWW.FOODPROCESSING.COM http://www.foodprocessing.com

Table of Contents Feed for the Digital Edition of Food Processing - February 2008

Food Processing - February 2008 Contents Editor’s Plate NewsBites Regulatory Issues The Trends Rollout Food Biz Kids Product Spotlight Ingredients From Where? Product Development RCA Show Review Plant Operations Packaging New Supplier Products Toops Scoops

Food Processing - February 2008

For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.