Food Processing - May 2008 - (Page 17)

a Fiber, caffeine energize Aquaﬁna waters Consumers look for great-tasting beverages that multi-task, and they’re seeking more functionality from their enhanced waters. PepsiCo Inc., Purchase, N.Y., answers that challenge with the introduction of four reformulated versions of its Aquaﬁna Alive Nutrient Enhanced Water Beverage, including a new option with 10 percent of the daily recommended value (DV) of ﬁber. The new products add ingredients such as caffeine, electrolytes, antioxidants, ﬁber and vitamins to ﬂavored water. Varieties include: Satisfy (10-calorie peach mango, with 10 percent DV of ﬁber); Protect (calorie-free berry pomegranate, with 10 percent DV of vitamins E and C); Energize (calorie-free orange lime, with caffeine and 10 percent DV of vitamin B); and Hydrate (calorie-free lemon, with electrolytes, sodium and potassium). “These beverages build on Aquaﬁ na’s heritage, adding the relevant beneﬁts of nutrients and delicious ﬂavors – delivering the multi-tasking, enhanced water consumers seek,” says Ahad Afridi, vice president of the Aquaﬁ na brand. a South Beach now a lifestyle, not a diet Kraft Foods’ South Beach Living foods, formerly South Beach Diet, rolls out 13 menu options. Still based on principles of the South Beach Diet, they include three South Beach Living Frozen Entrees: Meatloaf with Gravy, Roasted Turkey and Chicken Santa Fe Style Rice & Beans, all with 340 calories or less, 15g of protein and 3g of ﬁber per serving. Also new are South Beach Living Tide Me Over drink mixes in two ﬂavors: Natural Strawberry Banana and Natural Tropical Breeze. Sugar free and low in sodium, they contain 30 calories, 5g of ﬁber and 3g of protein per serving. Portion-controlled and low in sodium, South Beach Living Snack Packs come in Dark Chocolate Covered Soynuts and Energy Mix. They contain at least 3g of protein and 160 calories or less per serving. South Beach Living Cereals in Vanilla Almond Crunch and Strawberry Harvest Crunch ﬂ avors, contain 31g of whole grain per serving, at least nine essential vitamins and minerals, 7g of protein and 8g of ﬁber. They also have zero trans fat, saturated fat and cholesterol. Rounding out the rollout are South Beach Living Granola Clusters, made with dried fruit, oats and almonds. They contain 6g of ﬁber and 6g of protein per serving, and are available in two varieties: Mixed Berry and Cherry Almond. a Pringles turn to Stix Cincinnati-based Procter & Gamble Co. launches Pringles Stix, all-crispy, allcrunchy, baked wheat cracker sticks in four snacking ﬂavors: Crunchy Wheat, Vanilla, Honey Butter and Pizza. Baked, not fried, and portion-controlled, Pringle Stix contain only 90 calories per pack and have zero grams trans fat. Each ﬂavor comes in a box of 10 individually wrapped packs of 0.68 oz. each. “Procter & Gamble is excited to deliver a great-tasting baked-wheat Pringles product to consumers nationwide,” says Bryan WWW.FOODPROCESSING.COM Hamilton, Pringles North America brand manager. “People really do enjoy a convenient, portion-controlled snack that comes in a variety of great tasting ﬂavors.” Suggested retail price is $3.49. We add new products to our web site throughout the month. Go to www.FoodProcessing.com and click on the New Food Products Resource Center along the left navigation bar. MAY 2008 FOOD PROCESSING • 17 http://www.foodprocessing.com http://www.foodprocessing.com http://WWW.FOODPROCESSING.COM

Table of Contents Feed for the Digital Edition of Food Processing - May 2008

Food Processing - May 2008 Editor’s Plate NewsBites The Trends Rollout Food Biz Kids Product Developer turned Bean Counter The top-selling new products of 2007 The open road Back to the Big Easy Managing the global plant A new column with answers to your plant-fl oor questions New Supplier Products Toops Scoops

Food Processing - May 2008

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