Food Processing - July 2008 - (Page 39) e Glass Packaging Institute hands out its annual Clear Choice Awards. ose’s Mojito mixers, a brand of Cadbury-Schweppes Beverages Americas, was the Overall Package Design winner in the Glass Packaging Institute’s 2008 Clear Choice Awards. e awards were presented May 5 as part of the Food Marketing Institute FMI Show. e non-alcoholic mixers, in Traditional, Mango, and Passion Fruit fl avors, come in unique, 21-oz. angled glass bottles designed and manufactured by Vitro Packaging (www.vitro. com). “ e bottles’ slight rightward curve communicates sophistication, trendy and sleek,” said the judges. “ e designer bottles also nest perfectly side-by-side to create an eye-catching display.” e other 11 categories and their winners: e Best of Glass Packaging SUPPLIER: Saint-Gobain Containers Inc. Judges said the “retro and modern” package design speaks of old-fashioned quality while appealing to a new generation of consumers. Clean glass is combined with a cutting edge label design to create a sophisticated look. R FOOD On the Border Salsa Truco Enterprises LP SUPPLIERS: Vitro Packaging; bottle and label design by Flow-Design Inc. Combining glass container shape, embossing and innovative labeling, brand recognition is enhanced for this large (47-oz.) salsa container. The brand “on the Border” is embossed on the neck of the container, and contour embossing decorates the shoulder. The package is finished with a pressure sensitive label utilizing tactile inks. BEER Miller Chill Miller Brewing Co. SUPPLIER: Owens Illinois Inc. This Latin-inspired, 12-oz. chelada-style light beer, brewed with a hint of salt and lime, has become Miller’s fastest growing brand in a decade. It comes in an emerald green, long-neck glass bottle with eye-catching graphics and colors, along with shoulder embossing of the Miller Brewing Co. brand. C A R B O N AT E D B E V E R A G E Q Tonic SUPPLIER: Vitro Packaging A drink-mixing tonic water and company of the same name used one of New York City’s best design shops, Aruliden, to develop the bottle. The 6.3-oz., etched glass bottle showcases a superior product. The judges said it could change the way people think about tonic water. JULY 2008 FOOD PROCESSING • 39 WINE Tin Roof Chardonnay and Cabernet Sauvignon White Rocket Wine Co. FOODPROCESSING.COM http://www.vitro.com http://www.vitro.com http://FOODPROCESSING.COM
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