Wellness Foods - February 2008 - (Page 7)

your nutraceutical ingredient information source Cosmeceutical approval Down Under australia granted a patent to LycoRed Ltd. for a carotenoid composition of lycopene, phytoene, phytofluene and optional vitamin e to protect skin from the damaging effects of uV radiation. But it isn’t a topical application – the tomato-derived complex helps prevent sunburn when enjoyed in a fortified food or beverage. while it can’t replace sunscreen, research shows that, when taken daily, such carotenoid compositions provide a degree of protection from uVa and uVB light. also, natural lycopene is more effective than synthetic in protecting against uV damage. its efficacy is improved when combined with phytoene, phytofluene and vitamin e – other tomato antioxidants. a cosmeceutical health claim isn’t available in the u.s., but a structure–function claim could possibly be made with appropriate phrasing and required substantiation. LycoRed Ltd.; Orange, N.J. 877-592-733; www.lycored.com Purely Sweet Blue California has isolated Rebaudioside A, a pure compound derived from Stevia rebaudiana and responsible for stevia’s sweet taste – but not its distinct aftertaste. the natural sweetening capacity of this pure compound makes it ideal for the food and beverage industries. currently, fda only approves stevia-derived sweeteners as a dietary supplement. However, many leading food and beverage processors teamed together to encourage a change in status. rebaudioside a can be used in products such as protein powders, nutritional bars, beverages, cereals, desserts, yogurts, gum, candies, chocolates and any other product that can benefit from sweetness without extra calories. Blue california offers unique contract manufacturing services such as microencapsulation, extraction processing and complete r&d solutions under strict iso-9001:2000 (Quality management), iso14001 (environmental management) and cgmp standards. Blue california manufactures koshercertified, standardized botanical extracts and specialty ingredients for functional products. Blue California; Rancho Santa Margarita, Calif. 949-35-1984; www.bluecal-ingredients.com february 2008 | 7 Going Pro PL Thomas now represents Ganeden Biotech’s probiotic ingredient system GanedenBC30, ideal for food and beverage manufacturing. ganedenBc30 is a kosher-certified, patented Bacillus coagulans probiotic, self-affirmed gras, with many healthful benefits and applications. the ingredient is shielded by a natural organic layer which protects the probiotics cells, not only from extreme manufacturing processes but from acids in the stomach, too. this protection allows the cells to remain viable through the intestine, multiply and produce results. it maintains viable cells after surviving harsh manufacturing processes such as high pressure, high heat and cold. it also has a long shelf life, low use level and does not need to be refrigerated. PL Thomas; Morristown, N.J. 973-984-0900; www.plthomas.com EYE ON: SaSkatOON BErriES açai set the trend bar for antioxidant-rich, little purple berries. the result is fruits like saskatoon berries can more easily vie to be the next big little thing. similar to blueberries, saskatoons are a new crop with long-term industry potential, and poised to be a contender in the superfruit pantheon. a five-year effort to cultivate enough of the berries to bring them to market as an ingredient processors can rely on for the long haul is coming to – pardon the pun – fruition. although, the first orchard in manitoba was planted 15 years ago, it’s now the second largest commercial fruit crop in manitoba. market studies indicate potential to produce, process and export saskatoon berry products is huge. consumers favor products made from the berries, and a superior antioxidant profile in comparison to other prairie fruits, such as blueberries, only increases the appeal. they might need a less unwieldy name before they really catch on, although a funny name didn’t hold back açai. still, would “sassberry” or “toonberry” be so bad? food processing’s Wellness Foods™ www.wellnessfoodsonline.com http://www.lycored.com http://www.plthomas.com http://www.bluecal-ingredients.com http://www.wellnessfoodsonline.com

Table of Contents Feed for the Digital Edition of Wellness Foods - February 2008

Wellness Foods - February 2008 Well Noted Healthbites New Ingredient Profiles Cover Story: Women Take Heart Going Gluten Free Not Your Momma's OJ Aloe - Nutrition Beyond the Trends On the Shelf Expert Opinion - Soy Update

Wellness Foods - February 2008

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