Hotel & Motel Management - June 16, 2008 - (Page 9) Introducing element by Westin. sm BUILT GREEN FROM THE GROUND UP. element hotels is leading the way in building environmentally-conscious longer stay hotels. We’re the first major chain in the industry to mandate that every hotel pursue the U.S. Green Building Council’s LEED certification, the international benchmark for design, construction and operation of high-performance green buildings. With our first hotel opening in summer 2008, we have developed a roadmap for cost-effective green building and can help you streamline certification pursuits. ©2008 Starwood Hotels & Resorts Worldwide, Inc. The element experience is as rewarding to guests as it is to owners. Natural light-filled lobbies and guestrooms are renewing, spa-like showers are water-efficient, low VOC paints improve air quality and soy-based foam in the headboards on our Heavenly® Beds ensure a healthy night’s sleep. Visit elementhotels.com/green to learn more about our initiatives. Email us at elementdevelopment@starwoodhotels.com for development opportunities. CIRCLE NO. 131 http://elementhotels.com/green http://elementhotels.com/green
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