Hotel & Motel Management - October 6, 2008 - (Page 4)

4 News H&MM October 6, 2008 | HotelMotel.com www.HotelMotel.com/digital_edition NYLO brands mix up lifestyle segment Jones Lang LaSalle Hotels reported selectservice hotel buyers outnumber sellers by four to one. The information was part of the U.S. Select Service Hotel Investor Survey published by JLLS, which targets 6,000 selectservice hotel owners and investors across the U.S. Revenue per available room will increase by 0.4 percent in 2008, well under the 5.7-percent growth seen in 2007, according to a forecast by PricewaterhouseCoopers. The slowdown is expected to be driven by a substantial decline in occupancy levels. Management team has recipe for franchise growth By Jason Q. Freed SENIOR EDITOR See NYLO | page 56 La Quinta eyes Mexico, Canada for growth By Paul J. Heney EDITORIAL DIRECTOR Turner Construction Co. reported commercial building costs rose 1.77 percent in the third quarter of 2008 over Q2 and nearly 6.5 percent over Q3 2007. Turner’s Building Cost Index found construction costs are rising faster due to price hikes for steel, petroleum-based products and energy. Encore Enterprises’ subsidiary Encore Hospitality acquired Destin-Fla.-based Sterling Resorts LLC and Sterling Realty LLC from The Sterling Cos. through a stock purchase agreement. The acquisition brings Encore’s portfolio to 67 properties and more than 7,600 rooms. A survey by Orbitz for Business and Business Traveler Magazine showed that 72 percent of respondents have extended a business trip for leisure in the last year, and 81 percent plan to do so in the next six months. Irving, Texas–La Quinta Inns & Suites is a company that is growing—and fast. With 663 properties open and a pipeline that includes more than 200 projects, company executives say growth is on a fast track. The hotels are getting fresh looks—from new signage to new exterior paint schemes and new designs. Wayne Goldberg, president and CEO, said La Quinta is unique in its role as both owneroperator and franchisor. Franchi- La Quinta hotels decorated in the Vibrant style feature bold colors and patterns, such as burnt orange and pale green. LA QUINTA For updated breaking news, visit www.HotelMotel.com. The Unique decorating scheme in 50 redesigned La Quinta hotels combines soft textures and tranquil hues for optimal comfort. aggressive or as strong. sors like that La Quinta That pipeline, from “has skin in the game,” a growth standpoint, is he said. not nearly as big as it has “We aren’t asking been in several of our cythem to do things at cles where, when the detheir hotels that we aren’t mand slowed down, you in turn having to do at had all of these new hoour 400-plus corporatetels and properties. owned hotels,” he said. Goldberg The development this Angelo Lombar- LA QUINTA time didn’t get nearly as di, EVP and COO, out of kilter.” concurred. “As opposed to being “Going home” a marketing-centric comto new markets pany where we decide, Rajiv Trivedi, EVP of ‘What would the guests franchising for La Quinlike to see next?’ we’ve got ta, said international to be able to look at our growth for the company business and say, ‘Can we is critical, and much of make it work? Is it worth Lombardi its focus is concentrated it? Is there a [return on in- LA QUINTA south of the border. vestment] either from an “La Quinta is growing very rapEBIDTA standpoint or a guest satisfaction standpoint?’ Because idly in the United States, very rapwe can ask a franchisee to do it in idly in Mexico, and we are looktheir 90 rooms, but we’ve got to do ing at paving rapid growth plans in Canada and other parts of the it 40,000 times,” he said. The current downturn isn’t a world,” Trivedi said. That said, he explained that huge concern for Goldberg, as the company eyes expansion plans. the existence of the limited-ser“This, too, shall pass,” he said. vice segment only exists in the “Everything is cyclical.” See La Quinta | page 58 He noted that the hotel industry must learn from its past experiences. Plus, he said, there are some Find more information on La Quinta positives: “The pipeline this time, at www.HotelMotel.com/HotelTalk in the upcycle, never got nearly as BLOG EXTRA! NYLO Atlanta–Many new brands have emerged on the market recently, and in a down cycle, it’s hard to predict how long it will take to build a presence. Even without a parent company offering marketing and reservation system dollars, the NYLO team says it is on the track to success. NYLO was introduced to the public at The Lodging Conference in Phoenix in 2005. Since then, the brand has opened two properties, introduced a smaller, select-service spinoff brand called XP by NYLO, a select-service brand, features NYLO’s signature urban loft design, with the lobby as a gathering place and high-tech amenities. http://www.HotelMotel.com http://www.HotelMotel.com/digital_edition http://www.HotelMotel.com http://www.HotelMotel.com/HotelTalk

Table of Contents Feed for the Digital Edition of Hotel & Motel Management - October 6, 2008

Hotel & Motel Management - October 6, 2008 Contents NYLO Brands Mix Up Lifestyle Segment La Quinta Eyes Mexico, Canada for Growth Perspective Legally Speaking Marketing Matters Satisfaction Trends Maintenance Doctor HotelWorld Update Trends & Stats Independent Hotels Top Hotel Multiunit Owners and Developers Survey Cleaning & Maintenance Music Wallcoverings Supplier News Transactions Softgoods: Bedding & Linens People Events Ad/Editorial Index Marketplace Classifieds Checking Out

Hotel & Motel Management - October 6, 2008

For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.