Home Media Magazine - January 20-26, 2008 - (Page 16) Multimillion-Dollar Home Entertainment Marketing Campaign TOP-SELLING BRAND Last year’s After Dark Horrorfest titles comprised 7 of the top 10 best-selling direct-to-video titles year to date, including #1 and #2. Sales accounted for 28% of all DTV horror DVD sales, year to date. Consumer spend for last year’s After Dark Horrorfest approached $25 million! ORDER DATE: 2/20/08 STREET DATE: 3/18/08 Borderland When three Texas University students travel to a Mexican border town on the eve of their graduation, the last thing they expect is to face their own deaths. Without warning, they fall prey to an ancient blood cult hell-bent on finding candidates for human sacrifice. Based on true events, Borderland tells a story which blends the raw fear of The Texas Chainsaw Massacre with the stark reality of In Cold Blood, evoking a world soaked in paranoia, fear, and dread. Includes Special Features* Crazy Eights Six people are brought together at the funeral of a childhood friend. While settling the estate, they discover a map, which leads them on a search for a long-forgotten time capsule, at the request of their dead friend. What they discover reawakens repressed childhood traumas and leads them on a journey through their longabandoned childhood home: a home with a terrible secret and a mysterious dead girl who will lead them to their strange fates. The Deaths of Ian Stone Lake Dead On an otherwise ordinary night, the young Ian Stone encounters a mysterious creature and is forced into the path of an oncoming train. Rather than facing certain death, Ian finds himself reborn into a new life that feels strangely familiar. After his second death, it becomes apparent that Ian is being hunted by an evil presence, and will be forced to die every day until he can solve the mystery of his own life. Three beautiful sisters learn of a long-lost grandfather, but only make this discovery upon the news of his grisly death. Enticed to visit grandpa's old home after hearing of an inheritance, the sisters head to the back country with some friends. We quickly follow the group of friends through the gates of a redneck-infested hell. The psychotic family occupying the inherited property goes on a long awaited, and much enjoyed, killing spree. As the family's twisted motives unravel, the sisters discover a terror worse than death. DVD Cat. No. 22686 UPC Code 031398226864 DVD Cat. No. 22683 UPC Code 031398226833 DVD Cat. No. 22674 UPC Code 031398226741 VIOLENCE, SOME DRUG CONTENT AND BRIEF LANGUAGE. UNRATED *Subject to change 4 VIOLENCE, DISTURBING IMAGES AND LANGUAGE. 4 DVD Cat. No. 22689 UPC Code 031398226895 UNRATED
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