Home Media Magazine - October 28-November 3, 2007 - (Page 22)

Home A R C H Media RESE RESEARCH Market Research Kelly Burner (kburner@questex.com) To get an early weekly report of our research via fax (by participating in our data-gathering effort), call the Home Media Research department at 714/338-6756. TOP 10 RANK TITLE BLOCKBUSTER IN-STORE RENTALS Week ended October 21, 2007 STREET DATE VIDEO LABEL GENRE 1 2 3 4 5 6 7 8 9 10 Transformers Evan Almighty Planet Terror 1408 Knocked Up Reign Over Me Surf’s Up 28 Weeks Later Fantastic Four: Rise of the Silver Surfer A Mighty Heart 10/16/07 10/9/07 10/16/07 10/2/07 9/25/07 10/9/07 10/9/07 10/9/07 10/2/07 10/16/07 Para./DreamWorks Universal Genius/Weinstein Genius/Weinstein Universal Sony Pictures Sony Pictures Fox Fox Paramount Sci-Fi Comedy Action Horror Comedy Drama Animated Horror Action Drama Transformers ‘Transformers’ Take No. 1 By Thomas K. Arnold t was a transformative week for the home entertainment business. Paramount Home Entertainment’s DVD release of DreamWorks’ Transformers rocketed to the top of the national DVD sales and rental charts the week ended Oct. 21, easily trouncing any and all competitors. The summer theatrical blockbuster, which grossed $316.5 million in U.S. theaters, topped the Nielsen VideoScan First Alert sales chart by a long shot its ﬁrst week in stores, with sales pegged by the studio at 8.3 million units — a 2007 record. Transformers also found itself in high rental demand its ﬁrst week out, debuting at No. 1 on Home Media Magazine’s rental chart with estimated rental revenue of nearly $10 million. Genius Products’ Planet Terror, half of The Weinstein Co.’s “Grindhouse” double feature, debuted at No. 2 on the sales chart and No. 5 on the rental chart, with estimated earnings of Source: Blockbuster Inc. I $5.8 million. Sony Pictures Home Entertainment’s Surf’s Up, the previous week’s top seller and top renter, slipped to No. 3 on both charts, generating an additional $5.9 million in rental revenue to bring its two-week total to $14 million, or nearly 24% of its box ofﬁce gross of $58.9 million. On Home Media Magazine’s rental chart, 20th Century Fox Home Entertainment’s Fantastic Four: Rise of the Silver Surfer held steady at No. 2 its third week in stores, generating an additional $6 million in rental revenue to bring its total take, after 19 days, to $22.7 million. On the high-deﬁnition disc front, Transformers was the No. 1 HD DVD seller for the week, while on the Blu-ray Disc charts, the ﬁrst two “Pirates of the Caribbean” movies returned to the top spots ﬁve months after their initial release. Transformers is available in high-def on HD DVD only; the “Pirates” ﬁlms are exclusively on Blu-ray. TOP 10 RANK TITLE INDIE RE TAILE R RE NTALS Week ended October 21, 2007 STREET DATE VIDEO LABEL GENRE 1 2 3 4 5 6 7 8 9 10 The Reaping Knocked Up The Invisible Fantastic Four: Rise of the Silver Surfer 28 Weeks Later Next We Are Marshall Blades of Glory Perfect Stranger Georgia Rule 10/16/07 9/25/07 10/16/07 10/2/07 10/9/07 9/25/07 9/18/07 8/28/07 8/21/07 9/4/07 Warner Universal Disney/Hollywood Fox Fox Paramount Warner Paramount/DreamWorks Sony Pictures Universal Horror Comedy Thriller Action Horror Thriller Drama Comedy Thriller Drama Source: iDEA DataMine www.idealink.org/datamine TOP 20 DVD SELLERS Week Ended October 21, 2007 RANK THIS LAST WEEK WEEK TITLE GENRE VIDEO LABEL WEEKS ON CHART BOX OFFICE (MILLIONS) INDEX 1 2 3 4 5 6 7 8 9 10 11 New New 1 New 3 2 4 6 5 New 7 8 New 16 13 24 22 12 11 New Transformers Planet Terror Surf’s Up The Reaping The Jungle Book: Platinum Edition Evan Almighty Fantastic Four: Rise of the Silver Surfer Knocked Up 28 Weeks Later The Invisible Reign Over Me 1408 Return to House on Haunted Hill Family Guy Vol. Five 300 Death Proof Wild Hogs We Are Marshall Hannah Montana: Life’s What You Make It A Mighty Heart Sci-Fi Action Animated Horror Animated Comedy Action Comedy Horror Thriller Drama Horror Horror Comedy Action Action Comedy Drama Family Drama Paramount/DreamWorks Genius/Weinstein Sony Pictures Warner Disney Universal Fox Universal Fox Disney/Hollywood Sony Pictures Genius/Weinstein Warner Fox Warner Genius/Weinstein Disney/Touchstone Warner Disney Paramount 1 1 2 1 3 2 3 4 2 1 2 4 1 5 12 6 10 5 2 1 $316.5 $25.0 $58.9 $25.1 Re-release $100.3 $131.8 $148.7 $28.6 $20.6 $19.7 $71.9 DTV NTV $210.6 $25.0 $168.2 $43.5 Cable $9.2 100.00 8.77 5.05 4.60 4.53 3.95 3.78 2.87 2.09 2.04 1.57 1.45 1.10 1.09 0.99 0.98 0.76 0.69 0.66 0.66 The Reaping Warner Unit volume for the top 20 DVD sellers in the week ended October 21, 2007, was 12 13 14 15 16 17 18 19(tie) 19(tie) Up 110.3% from the previous week. Source: Nielsen VideoScan First Alert 22 BLACK YELLOW MAGENTA CYAN Home Media Magazine October 28–November 3, 2007 hom102807_022.pgs 10.24.2007 21:46 ccoffey http://www.idealink.org/datamine

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Home Media Magazine - October 28, 2007 Contents News TV DVD Reviews Pipeline Research Top 20 DVD Sellers Top 20 Rentals and Top 10 Charts Just Announced

Home Media Magazine - October 28-November 3, 2007

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