Home Media Magazine - November 25-December 1, 2007 - (Page 24)

NEWS www.homemediamagazine.com Warner Premiere Announces ‘Cinderella Story ’ DTV Stars and Jane Lynch (“Two and a Half By Chris Tribbey DTV Warner Premiere, the diMen,” Talladega Nights: The Ballad rect-to-DVD arm of Warner Bros., of Ricky Bobby). has announced the lineup for its “We are thrilled to continue buildteen romantic comedy Another ing upon this beloved and timeless Cinderella Story, which began tale with an incredibly enthusiastic principal photography in Vancoucast of young superstars, and vetver this month. eran performers and filmmakers,” Drew Seeley (center) singing in High Damon Santostefano (Bring It said Warner Premiere president DiSchool Musical: The Concert. on Again) will direct Selena Goane Nelson. mez (the Disney Channel’s “Wizard’s of Waverly PalThe movie is a follow-up to 2004’s A Cinderella Story, ace”), Drew Seeley (High School Musical: The Concert) which starred Chad Michael Murray and Hilary Duff. On the ‘Green’ Carpet Cinequest sponsored the 4th Annual Artivist Film Festival & Artivist Awards at the Egyptian Theater in Hollywood, Calif. Founder and executive producer of the Artivist Festival, Diaky Diaz (left) with Ted Danson, who was honored with an Artivist Award that night. CLASSIFIED SHOWCASE H E L P WA N T E D HBO Unwraps Interactive Promotion By Billy Gil PUBLICITY DIRECTOR Image Entertainment, Inc. a leading independent licensee, producer and distributor of home entertainment programming in North America is looking for a Publicity Director who will be responsible for home video publicity, festivals campaigns, corporate communications and executive initiatives. Excellent written and verbal communication skills, ability to travel, Strong computer skills in MS Ofﬁce applications, minimum 5-7 years experience in publicity, communications, marketing or related ﬁeld, minimum 3 years in a supervisory role, Bachelor’s Degree in Communications, related industry experience preferred. Please send resume and salary history to hr@image-entertainment.com or fax to (818) 678-5006. Virgin Megastores customers will get to unwrap DVDs for free — virtually — in a new campaign from HBO Video. In partnership with interactive-advertising company Monster Media, HBO has launched an interactive marketing campaign at 11 Virgin Megastores around the country. The interactive “The Sopranos” storefront will appear from Nov. 19 through Dec. 31 at locations in New York (in Times Square and Union Square); San Francisco; Los Angeles; Anaheim, Calif.; Hollywood, Calif.; Ontario, Calif.; Orlando, Fla.; Dallas; Denver and Phoenix. The displays appear on 52-inch flat-screen LCD TVs MARKETING in store windows that allow for interaction through motion-detected screens. Content includes such HBO shows on DVD as “The Sopranos” and “The Wire” in a wrapped gift box on screen, which customers can open with a hand movement, revealing the DVD set as well as interactive snowflakes. “We’re always looking to develop unique ways of marketing HBO Video DVDs — from our awardwinning advertising campaigns to groundbreaking retail programs,” said Sofia Chang, SVP of marketing and creative services for HBO Video. “The Virgin Megastores’ metropolitan locations provide the perfect window for this unexpected showcasing of HBO programming on DVD.” Fox Touts ‘Amazing Grace’ DVD USED TAPES & DVDS TO ADVERTISE CONTACT: Kurt Wohlman (714) 338-6749 kwohlman@questex.com www.homemediamagazine.com In celebration of the DVD release of the 20th Century Fox Home Entertainment’s Amazing Grace, (L-R) Dorrit Ragosine, Fox’s VP of publicity, joined director Michael Apted, BAFTA/Los Angeles Governor Arnold Schwartzman and actor Ioan Gruffudd at a special screening followed by a Q&A in Los Angeles Nov. 8, 2007. 24 Home Media Magazine November 25–December 1, 2007 http://www.homemediamagazine.com http://www.homemediamagazine.com

Table of Contents Feed for the Digital Edition of Home Media Magazine - November 25-December 1, 2007

Contents News TV DVD Reviews Pipeline Research Top 20 DVD Sellers Top 20 Rentals and Top 10 Charts Just Announced

Home Media Magazine - November 25-December 1, 2007

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