Home Media Magazine - October 5 - 11, 2008 - (Page 32)

Home A R C H Media RESE RESEARCH Market Research Kelly Burner (kburner@questex.com) To get an early weekly report of our research via fax (by participating in our data-gathering effort), call the Home Media Research department at 714/338-6756. TOP 10 RANK STREET TITLE I N - S TO RE RE N TA L S Week ended September 28, 2008 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 Sex and the City: The Movie Sex and the City: The Movie Leatherheads Made of Honor Baby Mama Deception 88 Minutes The Love Guru What Happens in Vegas Speed Racer Run Fatboy Run 9/23/08 9/23/08 9/16/08 9/9/08 9/23/08 9/16/08 9/16/08 8/26/08 9/16/08 9/23/08 Warner Universal Sony Pictures Universal Fox Sony Pictures Paramount Fox Warner Warner Comedy Comedy Comedy Comedy Thriller Thriller Comedy Comedy Action Comedy Source: Blockbuster Inc. 10 Viewers Can’t Get Enough ‘Sex’ By Thomas K. Arnold ex sells — and rents. New Line Cinema’s last big movie, Sex and the City: The Movie, distributed by Warner Home Video, debuted at No. 1 on all three charts the week ended Sept. 28, officially kicking off the frenzied fourth-quarter selling season. Sex and the City, with a box office pedigree of $152.7 million, ruled the Nielsen VideoScan First Alert sales chart for the week, in part because there was no other theatrical blockbuster coming to video that week. The film sold 13 times as many DVDs and Blu-ray Discs as secondranked Leatherheads, from Universal Studios, which earned just $31.2 million in theaters. The previous week’s top home video seller, Sony Pictures’ Made of Honor, slipped to No. 3, while Warner’s Speed Racer skidded to No. 4 S from its second-place debut the previous week. On Home Media Magazine’s video rental chart, Leatherheads also debuted at No. 2, behind Sex, but it fared significantly better in rental stores than it did on the sales counter. The comedy generated 80% as much rental activity as the big-screen remake of the saucy HBO TV series, according to Home Media Magazine market research. The previous week’s top renter, Made of Honor, slipped to No. 4, while Universal Studios’ Baby Mama held pat at No. 3. Sex and the City also was the top Blu-ray Disc seller for the week, with Paramount’s The Godfather: The Coppola Restoration boxed set a strong No. 2. Leatherheads debuted at No. 5 on the Nielsen VideoScan Blu-ray Disc First Alert chart. TOP 10 RANK STREET TITLE I N DI E RE TA I L E R RE N TA L S Week ended September 28, 2008 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 10 Leatherheads Baby Mama Sex and the City: The Movie Deception The Love Guru Run Fatboy Run Made of Honor The Forbidden Kingdom 88 Minutes What Happens in Vegas 9/23/08 9/9/08 9/23/08 9/23/08 9/16/08 9/23/08 9/16/08 9/9/08 9/16/08 8/26/08 Universal Universal Warner Fox Paramount Warner Sony Pictures Lionsgate Sony Pictures Fox Comedy Comedy Comedy Thriller Comedy Comedy Comedy Action Thriller Comedy Source: iDEA DataMine www.idealink.org/datamine TOP 20 SELLERS Week Ended September 28, 2008 RANK THIS LAST WEEK WEEK TITLE GENRE VIDEO LABEL WEEKS ON CHART BOX OFFICE (MILLIONS) INDEX 1 2 3 4 5 6 7 (tie) Leatherheads Universal New New 1 2 12 6 4 New 5 New 9 3 11 7 New New 13 22 8 New Sex and the City: The Movie Leatherheads Made of Honor Speed Racer Transformers The Love Guru Baby Mama Scooby-Doo and the Goblin King The Forbidden Kingdom The Godfather: The Coppola Restoration The Little Mermaid: Ariel’s Beginning 88 Minutes What Happens in Vegas Barbie & The Diamond Castle Two and a Half Men: The Complete Fourth Season Run Fatboy Run Heroes: Season 2 Camp Rock The Office: Season Four Wow! Wow! Wubbzy! — A Tale of Tails Comedy Comedy Comedy Action Sci-Fi Comedy Comedy Animated Action Drama Animated Thriller Comedy Animated Comedy Comedy Fantasy Musical Comedy Animated Warner Universal Sony Pictures Warner Paramount Universal Warner Lionsgate Paramount Disney Sony Pictures Fox Universal Warner Warner Universal Disney Universal Anchor Bay 1 1 2 2 2 3 1 3 1 5 2 5 3 1 1 5 6 4 1 $152.65 $31.23 $46.01 $43.95 $316.48 $32.20 $60.32 DTV $52.08 Re-release DTV $16.93 $80.25 DTV NTV $6.00 NTV Cable NTV Cable 100.00 7.54 5.54 5.12 3.60 3.57 3.39 3.39 3.24 3.22 3.20 3.14 3.00 2.73 2.72 2.45 2.40 1.97 1.90 1.85 Paramount/DreamWorks 11 7 (tie) 9 10 11 Unit volume for the top 20 DVD sellers in the week ended September 28, 2008, was 12 13 14 15 16 17 18 19 20 Up 54.4% from the previous week. Source: Nielsen VideoScan First Alert 32 Home Media Magazine October 5–11, 2008 http://www.idealink.org/datamine

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Home Media Magazine - October 5 - 11, 2008 Contents News TV DVD Gay/Lesbian Reviews Pipeline Research Top 20 DVD Sellers Top 20 Rentals and Top 10 Charts Just Announced

Home Media Magazine - October 5 - 11, 2008

Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page Cover1) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page Cover2) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 1) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 2) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 3) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 4) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 5) Home Media Magazine - October 5 - 11, 2008 - Home Media Magazine - October 5 - 11, 2008 (Page 6) Home Media Magazine - October 5 - 11, 2008 - Contents (Page 7) Home Media Magazine - October 5 - 11, 2008 - News (Page 8) Home Media Magazine - October 5 - 11, 2008 - News (Page 9) Home Media Magazine - October 5 - 11, 2008 - News (Page 10) Home Media Magazine - October 5 - 11, 2008 - News (Page 11) Home Media Magazine - October 5 - 11, 2008 - News (Page 12) Home Media Magazine - October 5 - 11, 2008 - News (Page 13) Home Media Magazine - October 5 - 11, 2008 - News (Page 14) Home Media Magazine - October 5 - 11, 2008 - News (Page 15) Home Media Magazine - October 5 - 11, 2008 - News (Page 16) Home Media Magazine - October 5 - 11, 2008 - News (Page 17) Home Media Magazine - October 5 - 11, 2008 - TV DVD (Page 18) Home Media Magazine - October 5 - 11, 2008 - TV DVD (Page 19) Home Media Magazine - October 5 - 11, 2008 - Gay/Lesbian (Page 20) Home Media Magazine - October 5 - 11, 2008 - Gay/Lesbian (Page 21) Home Media Magazine - October 5 - 11, 2008 - Gay/Lesbian (Page 22) Home Media Magazine - October 5 - 11, 2008 - Gay/Lesbian (Page 23) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 24) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 25) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 26) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 27) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 28) Home Media Magazine - October 5 - 11, 2008 - Reviews (Page 29) Home Media Magazine - October 5 - 11, 2008 - Pipeline (Page 30) Home Media Magazine - October 5 - 11, 2008 - Pipeline (Page 31) Home Media Magazine - October 5 - 11, 2008 - Top 20 DVD Sellers (Page 32) Home Media Magazine - October 5 - 11, 2008 - Top 20 DVD Sellers (Page 33) Home Media Magazine - October 5 - 11, 2008 - Top 20 Rentals and Top 10 Charts (Page 34) Home Media Magazine - October 5 - 11, 2008 - Top 20 Rentals and Top 10 Charts (Page 35) Home Media Magazine - October 5 - 11, 2008 - Top 20 Rentals and Top 10 Charts (Page 36) Home Media Magazine - October 5 - 11, 2008 - Top 20 Rentals and Top 10 Charts (Page 37) Home Media Magazine - October 5 - 11, 2008 - Just Announced (Page 38) Home Media Magazine - October 5 - 11, 2008 - Just Announced (Page 39) Home Media Magazine - October 5 - 11, 2008 - Just Announced (Page 40) Home Media Magazine - October 5 - 11, 2008 - Just Announced (Page Cover3) Home Media Magazine - October 5 - 11, 2008 - Just Announced (Page Cover4) 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