Home Media Magazine - January 11, 2009 - (Page 16)

Home A R C H Media RESE RESEARCH Market Research Kelly Burner (kburner@questex.com) To get an early weekly report of our research via fax (by participating in our data-gathering effort), call the Home Media Research department at 714/338-6756. TOP 10 RANK STREET TITLE I N - S TO RE RE N TA L S Week ended January 4, 2009 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 Eagle Eye Eagle Eye Burn After Reading Death Race Traitor Ghost Town Step Brothers Wanted The Dark Knight The House Bunny 12/27/08 Paramount/DreamWorks Thriller 12/21/08 Universal 12/21/08 Universal 12/19/08 Anchor Bay Comedy Action Thriller Adventure Comedy Action Action Comedy Source: Blockbuster Inc. 12/27/08 Paramount/DreamWorks Comedy 12/2/08 12/2/08 12/9/08 Sony Pictures Universal Warner The Mummy: Tomb of the Dragon Emperor 12/16/08 Universal 10 12/19/08 Sony Pictures ‘Eagle’ Lands in Top Spot By Thomas K. Arnold he eagle has landed — at the top of the national home video charts for the week ended Jan. 4. Paramount Home Entertainment’s release of DreamWorks’ Eagle Eye, an action thriller that grossed $101.1 million in the United States, soared to the top spot on both the Nielsen VideoScan First Alert sales chart and Home Media Magazine’s rental chart its first full week of release. The film had been released with a Saturday street date, so its first chart appearance was last week, after just one day in stores (Dec. 27). On the sales chart, Eagle Eye rose to No. 1 from No. 16, ousting Warner’s The Dark Knight from the top spot. On the rental chart Eagle Eye T jumped to No. 1 from No. 4, replacing the Universal Studios comedy Burn After Reading as the week’s most in-demand rental title. On the Blu-ray Disc chart, also from Nielsen VideoScan, Eagle Eye shot to No. 2 from No. 9, generating 98.4% as many sales as top-ranked The Dark Knight. The top 10 sellers as well as renters are all holdovers, with no prominent new release arriving in stores last week. Walt Disney Studios’ Wall-E did particularly well, rising a notch to No. 4 on the sales chart seven weeks after its release. Paramount’s Iron Man, however, takes the cake for longevity in the First Alert top 20. The blockbuster finished the week at No. 16, after 14 weeks in stores. TOP 10 RANK STREET TITLE I N DI E RE TA I L E R RE N TA L S Week ended January 4, 2009 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 10 Eagle Eye Burn After Reading Death Race The Dark Knight Wanted Mamma Mia! Traitor Step Brothers The House Bunny 12/27/08 Paramount/DreamWorks Thriller 12/21/08 Universal 12/21/08 Universal 12/9/08 12/2/08 Warner Universal Comedy Action Action Action Adventure Musical Thriller Comedy Comedy Source: iDEA DataMine The Mummy: Tomb of the Dragon Emperor 12/16/08 Universal 12/16/08 Universal 12/19/08 Anchor Bay 12/2/08 Sony Pictures 12/19/08 Sony Pictures www.idealink.org/datamine TOP 20 SELLERS Week Ended January 4, 2009 RANK THIS LAST WEEK WEEK TITLE GENRE VIDEO LABEL WEEKS ON CHART BOX OFFICE (MILLIONS) INDEX* 1 2 3 4 5 6 7 The Dark Knight Warner 16 1 2 5 11 4 7 3 6 12 66 8 10 64 New 13 9 New 18 15 Eagle Eye The Dark Knight Mamma Mia! Wall-E Wanted Death Race Horton Hears a Who! Burn After Reading The Mummy: Tomb of the Dragon Emperor The Chronicles of Narnia: Prince Caspian Resident Evil: Degeneration Step Brothers Hancock The Office: Season Four The Duchess Iron Man The House Bunny Ghost Town Traitor The Women Thriller Action Musical Animated Action Action Animated Comedy Adventure Fantasy Animated Comedy Action Comedy Drama Action Comedy Comedy Thriller Comedy Paramount/DreamWorks Warner Universal Disney Universal Universal Fox Universal Universal Disney Sony Pictures Sony Pictures Sony Pictures Universal Paramount Paramount Sony Pictures Paramount/DreamWorks Anchor Bay Warner 2 4 3 7 5 2 4 2 3 5 2 5 6 5 1 14 3 1 3 2 $101.11 $531.01 $143.76 $223.45 $134.33 $36.10 $154.53 $60.34 $102.28 $141.62 DTV $100.47 $227.95 NTV $13.85 $318.31 $48.24 $13.25 $23.53 $26.90 100.00 69.45 37.68 32.21 23.83 22.71 22.48 21.23 20.77 20.54 18.47 16.56 15.39 15.22 13.61 12.02 11.28 10.13 9.96 9.69 8 9 10 11 Unit volume for the top 20 DVD sellers in the week ended January 4, 2009, was 12 13 14 15 16 17 18 19 20 Down 66.6% from the previous week. *Units sold compared to No. 1 title Source: Nielsen VideoScan First Alert 16 Home Media Magazine January 12–18, 2009 http://www.idealink.org/datamine

Table of Contents Feed for the Digital Edition of Home Media Magazine - January 11, 2009

Contents News Cine Mercado Reviews Research Top 20 DVD Sellers Top 20 Rentals and Top 10 Charts Just Announced

Home Media Magazine - January 11, 2009

Home Media Magazine - January 11, 2009 - (Page 1) Home Media Magazine - January 11, 2009 - (Page 2) Home Media Magazine - January 11, 2009 - Contents (Page 3) Home Media Magazine - January 11, 2009 - News (Page 4) Home Media Magazine - January 11, 2009 - News (Page 5) Home Media Magazine - January 11, 2009 - News (Page 6) Home Media Magazine - January 11, 2009 - News (Page 7) Home Media Magazine - January 11, 2009 - News (Page 8) Home Media Magazine - January 11, 2009 - News (Page 9) Home Media Magazine - January 11, 2009 - Cine Mercado (Page 10) Home Media Magazine - January 11, 2009 - Cine Mercado (Page 11) Home Media Magazine - January 11, 2009 - Reviews (Page 12) Home Media Magazine - January 11, 2009 - Reviews (Page 13) Home Media Magazine - January 11, 2009 - Reviews (Page 14) Home Media Magazine - January 11, 2009 - Reviews (Page 15) Home Media Magazine - January 11, 2009 - Top 20 DVD Sellers (Page 16) Home Media Magazine - January 11, 2009 - Top 20 Rentals and Top 10 Charts (Page 17) Home Media Magazine - January 11, 2009 - Top 20 Rentals and Top 10 Charts (Page 18) Home Media Magazine - January 11, 2009 - Top 20 Rentals and Top 10 Charts (Page 19) Home Media Magazine - January 11, 2009 - Just Announced (Page 20) Home Media Magazine - January 11, 2009 - Just Announced (Page 21) Home Media Magazine - January 11, 2009 - Just Announced (Page 22) Home Media Magazine - January 11, 2009 - Just Announced (Page 23) Home Media Magazine - January 11, 2009 - Just Announced (Page 24) Home Media Magazine - January 11, 2009 - Just Announced (Page 25) Home Media Magazine - January 11, 2009 - Just Announced (Page 26) 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