Home Media Magazine - June 29 - July 5, 2008 - (Page 36) Home A R C H Media RESE RESEARCH Market Research Kelly Burner (kburner@questex.com) To get an early weekly report of our research via fax (by participating in our data-gathering effort), call the Home Media Research department at 714/338-6756. TOP 10 RANK STREET TITLE I N - S TO RE RE N TA L S Week ended June 22, 2008 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 Fool’s Gold Fool’s Gold Jumper The Bucket List Welcome Home Roscoe Jenkins The Other Boleyn Girl National Treasure: Book of Secrets Be Kind Rewind Semi-Pro The Eye Rambo 6/17/08 6/10/08 6/10/08 6/17/08 6/10/08 5/20/08 6/17/08 6/3/08 6/3/08 5/27/08 Warner Fox Warner Universal Sony Pictures Disney New Line New Line Lionsgate Lionsgate Adventure Sci-Fi Comedy Comedy Drama Adventure Comedy Comedy Horror Action Source: Blockbuster Inc. 10 ‘Fool’s Gold’ Finds DVD Riches By Thomas K. Arnold arner Home Video’s Fool’s Gold topped the national home video sales and rental charts the week ended June 22, besting two other new theatrical releases that also arrived in stores the same week. With box office receipts of $70.2 million and a cast that includes Matthew McConaughey, Kate Hudson and Donald Sutherland, the Gold adventure handily nabbed the No. 1 position on the Nielsen VideoScan First Alert sales chart, with Universal Studios’ Welcome Home Roscoe Jenkins, a comedy that generated $42.2 million in theaters, debuting at No. 2. The third spot on First Alert went to Warner’s The Bucket List, the previous week’s top seller. W Gold also topped Home Media Magazine’s video rental chart for the week, with 20th Century Fox’s Jumper remaining at No. 2 for the second consecutive week. The Bucket List slipped from No. 1 the previous week to No. 3. Welcome Home Roscoe Jenkins debuted at No. 4 on the rental chart, but still managed to generate a nottoo-shabby 80% as much activity in rental stores as Gold. Be Kind Rewind, a New Line comedy that earned $11 million at the box office, debuted at No. 7 on the sales chart and No. 6 on the rental chart. Jumper was the No. 1 Blu-ray Disc seller for the week, narrowly outpacing Fool’s Gold. The Bucket List was No. 3. TOP 10 RANK STREET TITLE I N DI E RE TA I L E R RE N TA L S Week ended June 22, 2008 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 10 The Bucket List Fool’s Gold Welcome Home Roscoe Jenkins Jumper The Eye Witless Protection Be Kind Rewind 27 Dresses Meet the Spartans The Other Boleyn Girl 6/10/08 6/17/08 6/17/08 6/10/08 6/3/08 6/10/08 6/17/08 4/29/08 6/3/08 6/10/08 Warner Warner Universal Fox Lionsgate Lionsgate New Line Fox Fox Sony Pictures Comedy Adventure Comedy Sci-Fi Horror Comedy Comedy Comedy Comedy Drama Source: iDEA DataMine www.idealink.org/datamine TOP 20 SELLERS Week Ended June 22, 2008 RANK THIS LAST WEEK WEEK TITLE GENRE VIDEO LABEL WEEKS ON CHART BOX OFFICE (MILLIONS) INDEX 1 2 3 4 5 6 7 Welcome Home Roscoe Jenkins Universal New New 1 2 3 New New 4 6 5 10 New 8 16 12 15 New 27 13 New Fool’s Gold Welcome Home Roscoe Jenkins The Bucket List Jumper National Treasure: Book of Secrets The Sword in the Stone: 45th Anniversary Edition Be Kind Rewind The Other Boleyn Girl Semi-Pro John Adams Rambo The Jungle Book 2: Special Edition Indiana Jones: The Adventure Collection Meet the Spartans Witless Protection Juno Under the Same Moon Alvin and the Chipmunks The Boondocks: The Complete Second Season Burn Notice: Season One Adventure Comedy Comedy Sci-Fi Adventure Animated Comedy Drama Comedy Drama Action Animated Adventure Comedy Comedy Comedy Drama Family Comedy Drama Warner Universal Warner Fox Disney Disney New Line Sony Pictures New Line HBO Video Lionsgate Disney Paramount Fox Lionsgate Fox Fox Fox Sony Pictures Fox 1 1 2 2 5 1 1 2 3 2 4 1 6 3 2 10 1 12 2 1 $70.23 $42.19 $93.47 $79.88 $219.74 Re-release $11.18 $26.81 $33.48 Cable $42.75 Re-release Re-release $38.23 $4.16 $142.02 $12.57 $216.50 Cable Cable 100.00 75.95 53.44 43.46 21.29 18.76 17.12 14.30 12.99 12.82 11.73 11.47 7.62 6.91 6.86 6.79 6.55 6.52 6.33 6.24 8 9 10 11 Unit volume for the top 20 DVD sellers in the week ended June 22, 2008, was 12 13 14 15 16 17 18 19 20 Down 37.5% from the previous week. Source: Nielsen VideoScan First Alert 36 Home Media Magazine June 29–July 5, 2008 http://www.idealink.org/datamine
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