Home Media Magazine - November 2-November 8, 2008 - (Page 20)

Home A R C H Media RESE RESEARCH Market Research Kelly Burner (kburner@questex.com) To get an early weekly report of our research via fax (by participating in our data-gathering effort), call the Home Media Research department at 714/338-6756. TOP 10 RANK STREET TITLE I N - S TO RE RE N TA L S Week ended October 26, 2008 VIDEO DATE LABEL GENRE 1 2 3 4 5 6 7 8 9 The Incredible Hulk The Incredible Hulk The Strangers Indiana Jones and the Kingdom of the … The Happening Iron Man You Don’t Mess With the Zohan Forgetting Sarah Marshall Linewatch War, Inc. Baby Mama 10/21/08 Universal 10/21/08 Universal 10/14/08 Paramount 10/7/08 9/30/08 10/7/08 9/30/08 Fox Paramount Sony Pictures Universal Action Horror Adventure Thriller Action Comedy Comedy Drama Comedy Comedy Source: Blockbuster Inc. 10/21/08 Sony Pictures 10/14/08 First Look 9/9/08 Universal 10 ‘Hulk’ Smashes the Charts By Thomas K. Arnold he home video charts were painted green last week, as Universal Studios Home Entertainment’s The Incredible Hulk debuted at No. 1 on all three charts. The summer theatrical hit, an actioner closer to the Marvel Comics character upon which it was based than Ang Lee’s 2003 version, bumped the previous week’s triple-crown winner, Paramount’s Indiana Jones and the Kingdom of the Crystal Skull, to the No. 2 position on all three charts. The Incredible Hulk, which earned $134.5 million in U.S. theaters, handily took the top spot on the Nielsen VideoScan First Alert sales chart the week ended Oct. 26, selling more than four times as many copies as the next- TOP 10 RANK STREET TITLE I N DI E RE TA I L E R RE N TA L S Week ended October 26, 2008 VIDEO DATE LABEL GENRE T highest-ranked debutante, The Strangers, also from Universal, which bowed at No. 3. The Incredible Hulk also topped Home Media Magazine’s video rental chart for the week ended Oct. 26, although in rental stores it only generated about twice as many transactions as The Strangers, which also bowed at No. 3. Hulk scored its third win on the Nielsen VideoScan Blu-ray Disc chart. Four weeks after its release, Paramount’s Iron Man maintained an iron-fisted hold on the charts. The summer blockbuster — also based on a Marvel Comics character — finished the week as the country’s No. 4 seller and renter, while on Blu-ray Disc it held fast at No. 3, one notch higher than The Strangers. 1 2 3 4 5 6 7 8 9 10 The Incredible Hulk Indiana Jones and the Kingdom of the … The Strangers The Happening Iron Man You Don’t Mess With the Zohan Forgetting Sarah Marshall Baby Mama War, Inc. Leatherheads 10/21/08 Universal 10/14/08 Paramount 10/21/08 Universal 10/7/08 9/30/08 10/7/08 9/30/08 9/9/08 9/23/08 Fox Paramount Sony Pictures Universal Universal Universal Action Adventure Horror Thriller Action Comedy Comedy Comedy Comedy Comedy Source: iDEA DataMine 10/14/08 First Look www.idealink.org/datamine TOP 20 SELLERS Week Ended October 26, 2008 RANK THIS LAST WEEK WEEK TITLE GENRE VIDEO LABEL WEEKS ON CHART BOX OFFICE (MILLIONS) INDEX* 1 2 3 4 5 6 7 The Strangers Universal New 1 New 2 New 3 5 6 4 7 New 31 16 8 23 33 New New New 13 The Incredible Hulk Indiana Jones and the Kingdom of the Crystal Skull The Strangers Iron Man Family Guy Vol. Six Sleeping Beauty: 50th Anniversary Platinum Edition Sex and the City: The Movie The Happening You Don’t Mess With the Zohan Forgetting Sarah Marshall Expelled: No Intelligence Allowed Casino Royale The Nightmare Before Christmas Transformers Hocus Pocus It’s the Great Pumpkin, Charlie Brown Sleepy Hollow Halloween Saw The Simpsons: The Eleventh Season Action Adventure Horror Action Comedy Animated Comedy Thriller Comedy Comedy Documentary Action Animated Sci-Fi Fantasy Animated Horror Horror Horror Comedy Universal Paramount Universal Paramount Fox Disney Warner Fox Sony Pictures Universal Premise Sony Pictures Disney Disney Warner Paramount Anchor Bay Lionsgate Fox 1 3 1 4 1 3 5 3 3 4 1 17 9 6 8 1 1 1 3 $134.53 $317.02 $52.60 $318.31 NTV Re-release $152.65 $64.51 $100.02 $62.93 $7.72 $167.22 Re-Release $316.48 Re-release NTV $101.07 Re-release $55.20 NTV 100.00 54.75 24.03 22.97 12.51 10.05 8.65 6.10 4.36 3.39 2.48 2.44 2.23 2.05 1.83 1.75 1.69 1.62 1.61 1.57 8 9 10 11 Unit volume for the top 20 DVD sellers in the week ended October 26, 2008, was 12 13 14 15 16 17 18 19 20 Paramount/DreamWorks 15 Down 7.4% from the previous week. *Units sold compared to No. 1 title Source: Nielsen VideoScan First Alert 20 Home Media Magazine November 2–8, 2008 http://www.idealink.org/datamine

Table of Contents Feed for the Digital Edition of Home Media Magazine - November 2-November 8, 2008

Home Media Magazine - November 2, 2008 Contents News News News TV DVD Independent Film Reviews Research Top 20 DVD Sellers Top 20 Rentals and Top 10 Charts Just Announced Christian Entertainment Review

Home Media Magazine - November 2-November 8, 2008

Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page Cover1) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page Cover2) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 1) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 2) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 3) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 4) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 5) Home Media Magazine - November 2-November 8, 2008 - Home Media Magazine - November 2, 2008 (Page 6) Home Media Magazine - November 2-November 8, 2008 - Contents (Page 7) Home Media Magazine - November 2-November 8, 2008 - News (Page 8) Home Media Magazine - November 2-November 8, 2008 - News (Page 9) Home Media Magazine - November 2-November 8, 2008 - News (Page 10) Home Media Magazine - November 2-November 8, 2008 - News (Page 11) Home Media Magazine - November 2-November 8, 2008 - News (Page 12) Home Media Magazine - November 2-November 8, 2008 - TV DVD (Page 13) Home Media Magazine - November 2-November 8, 2008 - Independent Film (Page 14) Home Media Magazine - November 2-November 8, 2008 - Independent Film (Page 15) Home Media Magazine - November 2-November 8, 2008 - Reviews (Page 16) Home Media Magazine - November 2-November 8, 2008 - Reviews (Page 17) Home Media Magazine - November 2-November 8, 2008 - Reviews (Page 18) Home Media Magazine - November 2-November 8, 2008 - Reviews (Page 19) Home Media Magazine - November 2-November 8, 2008 - Top 20 DVD Sellers (Page 20) Home Media Magazine - November 2-November 8, 2008 - Top 20 DVD Sellers (Page 21) Home Media Magazine - November 2-November 8, 2008 - Top 20 Rentals and Top 10 Charts (Page 22) Home Media Magazine - November 2-November 8, 2008 - Top 20 Rentals and Top 10 Charts (Page 23) Home Media Magazine - November 2-November 8, 2008 - Top 20 Rentals and Top 10 Charts (Page 24) Home Media Magazine - November 2-November 8, 2008 - Top 20 Rentals and Top 10 Charts (Page 25) Home Media Magazine - November 2-November 8, 2008 - Just Announced (Page 26) Home Media Magazine - November 2-November 8, 2008 - Just Announced (Page 27) Home Media Magazine - November 2-November 8, 2008 - Just Announced (Page 28) Home Media Magazine - November 2-November 8, 2008 - Just Announced (Page Cover3) Home Media Magazine - November 2-November 8, 2008 - Just Announced (Page Cover4) 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