Luxury Travel Advisor - February 2008 - (Page 59) The Golden Ticket ave a client who’s gunning for exclusive access to a big-ticket sporting event? Golden Sports Tours (www.goldensports. com), which has been operating for 20 years, selling premium tickets to many a Final Four and Super Bowl, likely can help. Along with selling packages that include hotel accommodations and car rentals, Golden Sports Tours offers individual event tickets and operates its own hospitality facility, The 1018 Club (www. the1018club.com), at the Masters, H the professional golf tournament held each April in Augusta, GA. Luxury travel advisors take note: Golden Sports operates a VIA program (Very Important Agent), which offers up to 15 percent commissions, among other perks, including functionality to link to the Golden Sports website, which can help drive added business, entry into drawings for free tickets and last-minute e-mail specials. Golden Sports President Steve Parry tells us that the most sought-after events each year are undoubtedly the Masters and the THE KENTUCKY DERBY is one of the most in-demand sporting events among Golden Sports Tours' clients. Photo provided by Churchill Downs Super Bowl. However, the special event this year, he reports, is the Olympic Games in Beijing, which his company has been touting. Tip: Big upcoming events include the NCAA Final Four (April 5 and 7 in San Antonio) and the Kentucky Derby (May 2 and 3) in Louisville. Golden Sports is offering four different packages for the latter, which include tickets, lodging and car rental. For college basketball buffs, two Final Four packages include tickets, hotel and car rental. To score big for your own VIP, contact Director of Sales Glen Bynum (tours@golden sports.com; 800-966-8258). —David Eisen www.luxuryta.com February 2008 | LUXURY TRAVEL ADVISOR 59 http://www.goldensports.com http://www.goldensports.com http://www.the1018club.com http://www.the1018club.com http://www.paraisodelabonita.com http://www.paraisodelabonita.com http://www.luxuryta.com
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