DOCUMENT Magazine - Winter 2012 - (Page 8)

EDITOR’S VIEW DON’T BE LEFT IN THE WAKE OF THE STORM: PLAN WHAT DISASTER RECOVERY MEANS TO YOU @DOCUMENTmedia by Allison Lloyd he impact of natural disasters, such as floods, hurricanes, earthquakes, tsunamis and other storms, on our very lives and that of our businesses should not be taken lightly. Superstorm Sandy, which battered the Eastern seaboard of the US this past October, is already being blamed for an estimated 62 billion dollars worth of damage, second only to the loss inflicted by 2005’s Hurricane Katrina. Affecting millions of households and businesses, Sandy shut down cities along the Northeast, mass transit systems and even the New York Stock Exchange. This particular storm, in fact, hit pretty close to home, forcing the cancellation of our annual conference, the DOCUMENT Strategy Forum, as well. “Access to information is critical to successful disaster risk management. You cannot manage what you cannot measure.” -Margareta Wahlström, United Nations Special Representative of the Secretary-General for Disaster Risk Reduction The debilitating costs in the wake of natural disasters are certainly not dissipating but are only rising. In 2011, the Centre for Research on the Epidemiology of Disasters reported that the economic damages were the highest ever, estimating it at 366.1 billion dollars globally. For those businesses without structured disaster recovery planning, every hour of downtime could potentially close your doors permanently, with Strategic Research estimating the cost at $90,000 per hour. “Access to information is critical to successful disaster risk management, “says Margareta Wahlström, the United Nations Special Representative of the Secretary-General for Disaster Risk Reduction. “You cannot manage what you cannot measure.” With so much at stake, it is not surprising that enterprises are looking towards investing in their internal IT infrastructures to bolster their disaster recovery strategies. In fact, Gartner reports “55% of their respondents are currently in the throes of a disaster recovery modernization project, with nearly 87% of respondents targeting recovery time objectives (RTOs) of four hours or less for mission-critical applications and services.” Yet, many companies continue to struggle to justify the cost of a comprehensive disaster recovery plan within tight budgetary constraints along with the associated complexities of business continuity planning. Executives must balance all enterprise strategies with their core competencies, as they struggle to get the most of their investments. Unanticipated costs, damaging downtime and lack of preparedness can spell disaster. Focusing on enterprise-wide document management strategies has never been more imperative for continued success. Just like many businesses in the Northeast, we are determined to offer you the services you depend on from us. I hope to see you once again next year at the 2013 DOCUMENT Strategy Forum in Greenwich, Connecticut, April 29-May 1, where we will once again deliver the best strategies for managing your customer communications. I hope that you find the management articles in our latest issue to be a stepping stone into the New Year. Until next time, 8 winter.2012 Full column:

Table of Contents for the Digital Edition of DOCUMENT Magazine - Winter 2012

DOCUMENT Magazine - Winter 2012
What's New
Most Social
Editor's View
Look After Your Own: Information Security Is Your Job Too
In Multi-Channel Delivery, All Is Not Created Equal
Strike a Balance between Technical and Business Needs
Building Intelligence
Plug into the New World of Work
Chasing the Storm
Get in the Game
I’ve Got the Remedy
Lost in Space

DOCUMENT Magazine - Winter 2012