Mailing Systems Technology - July/August 2008 - (Page 43)

MELISSA DATA About Our Company Melissa Data is a leading provider of data quality solutions, which capture, clean, maintain and enhance address and contact data for direct marketing and mailing operations. Our USPS CASS-Certiﬁed address management solutions verify address data and eliminate duplicates, helping reduce undeliverable mail and shipping errors by up to 80%. Celebrating our 22nd year in business, Melissa Data has helped over 5,000 customers, including Disney, Mercury Insurance, Verizon, Nestle and Saab, improve the quality of their data and, in turn, their relationships with customers. Products and Services Mailing Solutions MAILERS+4 CASS/PAVE Certiﬁed postal automation software, which processes unlimited records for the lowest postage rates, validates with ZIP+4 using DPV and LACSLINK systems, eliminates duplicates, postal presort, prints barcoded labels/container tags and all required reports. Add-ons include eLOT, Residential/Business Delivery Indicator and Canadian Addresser. Link to NCOA 48- and 18-month service to update addresses using USPS change of address data. MAILERS Suite is an oﬀering of fully scriptable API components to add address validation and postal presorting to your database or website for the lowest postal rates. Marketing Software MatchUp is powerful merge/purge software that identiﬁes and eliminates duplicate records using up to eight-match codes; RightFielder transforms messy text data into correctly ﬁelded information that can be used with database programs; Personator splits full and inverse name ﬁelds into their components, appends gender to ﬁrst name and makes proper salutations. Cross-Platform Data Quality Tools build lookup and veriﬁcation routines into custom applications to validate and enhance contact information. Address Object veriﬁes addresses and adds ZIP+4; Phone Object completes missing area codes and updates splits; Name Object parses full names and appends gender; RBDI identiﬁes delivery addresses as residential or business; Geocoder Object adds lat/long to ZIP+4 level. Web services are available to verify addresses over the web 24/7 via SOAP document or XML to secure servers. There is no software to install or maintain. Mailing lists get online counts, purchase and download occupant, business, residential, new homeowners and US property lists. Specialty lists are available with multiple selects. Data Hygiene, Enhancement Services NCOALINK; address, phone and email appends; business and consumer list enhancements; postal processing; Do Not Mail/Call; NAICS and SIC code appends; deceased suppression; and more. How We Are Unique Our goal is to provide you the information you need to make the best possible decisions regarding your data quality concerns and direct mail marketing operations. We oﬀer you unlimited technical support and industryrelated education. Our products incorporate cutting-edge technology, cross-platform ﬂexibility and are aﬀordable for any size or type of organization. Products are backed by a 30-day, full-money-back guarantee if, for any reason, you are not completely satisﬁed with your purchase. Trial evaluations of our products are available. MELISSA DATA 22382 Avenida Empresa Rancho Santa Margarita CA 92688 Web: www.MelissaData.com Phone: 800-MELISSA Email: info@melissadata.com WWW.MAILINGSYSTEMSTECHNOLOGY.COM | WHO’S WHO 2008 43 20 0 8 WH O’S WH O http://www.MelissaData.com http://www.MelissaData.com http://www.mailingsystemstechnology.com

Table of Contents Feed for the Digital Edition of Mailing Systems Technology - July/August 2008

Mailing Systems Technology - July/August 2008 Contents Editor’s Note Peer to Peer The Economics of Inkjet Addressing Virtual Mailstream Management Guarding Your Internal Documents Top It Off With Training Implementing Digital Mail Saving You Money Kate’s Slate Products & Services Advertiser Index Sho Time Who’s Who Company Profiles BCC Software BÖWE BELL + HOWELL Collins Ink Corporation Datatech SmartSoft Endicia Hasler, Inc. Kern, Inc. Kirk-Rudy Mail Quip, Inc. MCS, Inc. Melissa Data MidSouth Technologies, a NPI Company Neopost NPI Parascript Pitney Bowes Inc. Rena Systems Satori Software, Inc.

Mailing Systems Technology - July/August 2008

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