Mailing Systems Technology - September/October 2008 - (Page 3) An Improper Address Abbreviation Can Cost You More Than Just the Delivery In fact, improper abbreviations are a major contributor to the growing problem of undeliverable-as-addressed (UAA) mail. UAA materials cost mailers an estimated $4-$5 billion* annually and those numbers continue to rise. AbbrevIt from Pitney Bowes Group 1 Software is the answer. AbbrevIt provides an easy-to-use means for reducing UAA mail and its associated material, processing and postage costs. Available on the z/OS (MVS) IBM platform, AbbrevIt enables mailers to achieve abbreviated postal addresses while maintaining CASS™-compliant abbreviations. For example, consider the following scenario: Take the address 1879 Slippery Rock Rd which needs to fit into a 20-character field, but unfortunately contains 21 characters. Simply truncating the address to 20 characters, yields 1879 Slippery Rock R but this address is now incomplete and likely won’t code with a CASS-approved coding engine. Dropping the last word of the address line makes it ambiguous – 1879 Slippery Rock – is it Rd or Ct? Using AbbrevIt reduces the address to 1879 Slippry Rck Rd which, by the way, is CASS-approved and meets the 20 character requirement. For more information, call 1-888-413-6763 or visit www.g1.com/link/abbrevit * April/May 2005 Mail Journal of Communications http://www.g1.com/link/abbrevit http://www.g1.com/link/abbrevit
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