Mailing Systems Technology - September/October 2008 - (Page 44) Real-time* NCOALink Service Product Profile Satori Software real-time Move Update service No-Hassle Change-ofAddress Processing The Satori Software real-time Move Update service processes address lists against the full 48-month NCOALink dataset in minutes. Access to the service is built into Satori Software’s address management solutions. Unlike using a typical NCOALink service, there’s no manual import/export and no cumbersome data merge — just fast results. Use the Satori Software Move Update service before mailing to avoid the inefficiencies, lost opportunities, and high cost of receiving change-of-address notifications after mailing. New Standard Mail Move Update Requirements Every year, over 40 million individuals, families and businesses change addresses. In approximately 84% of these cases, there exists a valid forwarding address. As part of an initiative to reduce the costs associatedwith rerouting or returning mail to the sender, USPS requires that mailers use an approved change-of-address service to qualify first-class mailings for postage discounts. Effective November 23, 2008, these requirements will expand to include all Standard Mail — letters, flats, parcels and not flat-machinables — as well as automation- and presort-rate First-Class Mail. In addition, address lists must be updated more frequently — within 95 days before In Bulk Mailer 5, the Move Update Wizard is accessed in the Address Quality section. The Move Update progress dialog summarized changes made to the address list during the NCOALink process. the mailing date instead of 185 days. Don’t wait, be prepared and start reaping the benefits today. The only authorized change-of-address method that updates address lists BEFORE the mail is printed and sent, NCOALink processing ultimately improves overall mailing results. Benefits include lower postage, printing and mail preparation costs, which helps increase return on investment in mailings. Satori Software Move Update Benefits The Satori Software Move Update service updates address lists in real-time via the Internet, meets current requirements for First-Class Mail and prequalifies lists for Standard Mail. Using the Satori Software Move Update service requires no data manipulation or specialized knowledge. Its built-in, real-time service processes lists against the USPS 48-month NCOALink dataset via a secure Internet connection. An out-of-the-box solution, Bulk Mailer delivers address correction and mailing preparation in a standalone application. Once your Move Update account is set up, all you need is an Internet connection and a supply of Move Update credits to 44 SEPTEMBER-OCTOBER 2008 | WWW.MAILINGSYSTEMSTECHNOLOGY.COM http://www.MailingSystemsTechnology.com
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