Parcel - April 2008 - (Page 41)

FASTforward processing can be utilized for mail processed on MLOCR Equipment. This allows a new address to be sprayed on the mail piece at the time of machine sortation so it will always update the address on the mail piece. During the ﬁrst 13 months that FASTforward can change an address, mailers would normally not update their address databases with changes supplied by the USPS because mailers were not directly made aware of the changes that were made by FASTforward (unless the FFMUNF process was utilized). Therefore, it is important to have additional processes in place to handle mail with moves effective between months 13 and 18, when mail will be returned with the new address on the mail piece. If you fail to update your original databases with the new addresses on those return mail pieces promptly, you may lose the ability to update the customer address as, after 18 months, the mail piece will be returned without the new address afﬁxed. NCOALink users must use the new address on the mail piece. NCOALink processes utilize either 18 or 48 months worth of change of address information. The user must apply the new address to their original list before the change of address disappears from the NCOALink database. With 18-month data, after 18 months, NCOALink would no longer change that address, resulting in return mail that will not have a return address on it since the forwarding order has expired. You do have 18 months to electronically update the original database record. An additional beneﬁt is that NCOALink will also ﬂag records that the USPS knows the recipient has moved but for which there is no new address available. Mailers can use this information to suppress pieces from being mailed or trigger additional research. Ancillary Service Endorsement — Like with ACS, the mail owner will get mail returned with one of those yellow labels applied or get a postcard with the new address shown. The new address must be used to update the customer’s address on future mailings within the required time frame (185 days right now) in order to be compliant. As noted with ACS, the other Post Mailing solution, the ﬁrst mailing to utilize an Ancillary Service Endorsement does not meet the Move Update requirement (unless an additional pre-mailing solution is also utilized). Alternative Method — What if you cannot change the address on the mail piece because your industry requires some kind of notiﬁcation or veriﬁcation? To stay in compliance, you would mark those addresses in your original database and put mail pieces for these addresses in a separate First-Class mailing that does not attempt to claim any presort or automation rates or apply for alternative Move Update process, as described in USPS Publication 363. New requirements take effect November 23, 2008. However, since these requirements must be satisﬁed 95 days before the mailing takes place, Standard mailers must really implement this requirement on or after August 20, 2008 to ensure USPS compliance. Lloyd Moss is the Director of Postal Affairs and Pre-sort, Pitney Bowes Group 1 Software. Please visit www.g1.com. ■ www.PARCELindustry.com Spring 2008 41 http://www.g1.com http://www.satorisoftware.com http://www.satorisoftware.com http://www.PARCELindustry.com

Table of Contents Feed for the Digital Edition of Parcel - April 2008

PARCEL - April 2008 Contents Editor's Note Moving Forward Recycling for Safety’s Sake Want Some Good News? Negotiations Have No Finish Line... Lowering your Parcel Shipping Costs Meeting Industry Challenges New Pricing, New Opportunities Time to Track It’s Scan-tastic! 10 Recycling Facts The New USPS Law Changes New Law, New Opportunities for Package Shippers A Diamond in the Rough Seven Shipping Trends for 2010 ...and Beyond The Move Update Changes A Simple Shipping Solution A Case Study in Efficiency New Products and Services Industry News Advertiser Index

Parcel - April 2008

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