Parcel - August 2008 - (Page 32) management TRAINING IS KEY Effective training can yield amazing results By Susan Rider he turnover rate is high in the logistics industry, and training is critical. But what is the first item eliminated from budgets? Training! Stop already! Many companies don’t focus on training or retention plans, especially in the supply chain area, only to lose the “A” players that they have diligently searched for and hired. These companies many times pay recruiters large fees to obtain such individuals. The average cost to hire, recruit and train a new employee is over 60% of the salary. With that number so large, you would think that many companies would focus on 1) obtaining the right person 2) training that person and giving them the tools to perform the job in a superior manner and 3) motivating or retaining that person to stay within the company. 32 August 2008 Details, Details T The first program implemented in your facility should be a detailed training program. Design the training program with the right information. Don’t just train how to do something — say why it is important. Involve the people to be trained; most people learn better by doing the action they are being trained to complete. The worst training programs are implemented by a “trainer” from HR who really doesn’t understand what she/he is training, and they talk in the conference room for three hours, declaring “Voila, you have been trained!” Sound all too familiar? Then you have opportunities galore. Training should be interesting, fun and repetitious. The quality of the trainer is just as important as the content. Unfortunately, after beating the training drum, some people give in and say “Okay, we’ll train the people and give the task to a supervisor or manager.” They put together a lackluster training program and say, “We trained them, so there.” Then they wonder why the increase in productivity is not realized. To effectively start a training program, you must pick a person that understands how to train. As you know from your school days, there are good teachers and bad teachers. Think about how much you remember from the class the bad www.PARCELindustry.com http://www.PARCELindustry.com
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