Personal Fitness Professional - June 2008 - (Page 18)

[ CASE STUDY ] HELP YOUR CLIENTS GET FIT WITH YOUR OWN FITNESS TOGETHER FRANCHISE BY RACHEL TEAGUE BOROWSKI, CLIENT OF THE SUMMERLIN, NEVADA, FITNESS TOGETHER IMPRESSIVE STATS I lost 100 pounds in total — 58 pounds since August 2006 with Fitness Together! I had hit a signiﬁcant plateau for six months after losing the initial 40 pounds on my own. Fitness Together broke that plateau, and it really started coming oﬀ quickly! I am down 16 dress sizes. I am now most proud to carry my “before” pictures, which I am never without, so that I can encourage others and show people that it really can be done. WHY DID YOU DECIDE TO WORK OUT AT FITNESS TOGETHER? I received a clever marketing letter in the mail that really spoke to me personally. After meeting the Fitness Together owner, Matt Thomas, I felt he could and would deliver the speciﬁc things the advertisement promised. They promised to focus on my goals, to uncover what was important to me and that I would be given accountability, encouragement and speciﬁc guidance to ensure I met my goals. Clearly, they have delivered! WHAT FACTOR HAS BEEN THE MOST HELPFUL TO YOU IN ACHIEVING YOUR GOAL? Being consistent. That means me and Fitness Together! I learned to stay committed every day. Additionally, I made some speciﬁc goals known (long- and short-term), put them in writing, and my trainer, Matt, stayed actively involved with those goals. WHAT TIPS DO YOU HAVE FOR OTHERS WORKING TOWARD THEIR GOALS? Change your thinking ﬁrst! It’s a progression: “I won’t, I can’t, I’d like to, I’ll try, I can, I will!” A positive result of “I will” is 100% getting things going and being determined to stay with it. Also, if you slip, it’s just a slip! Don’t be cruel to yourself; just move forward! IF YOU ARE A FITNESS PROFESSIONAL OR YOU WANT TO BE, HERE’S HOW FITNESS TOGETHER CAN HELP YOUR PERSONAL TRAINING CAREER: Fitness Together oﬀers the latest in one-on-one personal training. But in today’s intensely competitive marketplace, it is more important than ever to follow a proven business model backed by a solid marketing plan and established standard operations procedures (SOPs). Recently opening their 400th studio and on track to open another 108 locations, Fitness Together, founded by Rick Sikorski, is built on three main foundations: strong corporate support, proven operating systems and excellent leadership. In addition to a time-tested model with over 25 years of experience, Fitness Together helps franchise owners ﬁnd quality trainers to manage the day-to-day operations backed by a proprietary program to help retain the right employees. As the owner of a Fitness Together franchise, not only will you receive a full week of training at Franchise University, taught by some the of the best entrepreneurs in the ﬁtness and wellness industry, but you will also be empowered with the tools and resources you need to separate yourself from the competition, including sales training, client support protocols, diet and meal planning, choosing the correct ﬁtness equipment based on your target market, intense demographic research and proper studio setup. If you have ever thought about owning your own ﬁtness business or currently own a personal training studio and would like to inquire about making it a Fitness Together franchise, your timing couldn’t be better! To view Rachel’s impressive transformation or additional information about a Fitness Together franchise of your own, go to www.FitnessTogether.com or call 877.663.0880, ext. 10. 18 JUNE-JULY2008 · WWW.FIT-PRO.COM http://www.FitnessTogether.com http://WWW.FIT-PRO.COM

Table of Contents Feed for the Digital Edition of Personal Fitness Professional - June 2008

Personal Fitness Professional - June 2008 Contents Letter From the Editor, Writers To Franchise Or Not To Franchise? Current Controversies Insuring Success Case Study Exercise Spotlights Raising Rates Through Better Session Design Mark Your Calendar The Perfect Ad The Movement Triad Exercise Spotlights Product Profile New on the Market Spotlight: Brian Boyle

Personal Fitness Professional - June 2008

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