Personal Fitness Professional - June 2008 - (Page 7)

[ LETTER K E L LI FROM THE EDITOR] to thrill our clients and live a prosperous, balanced life. We can choose to be ambitious or lazy, create or imitate, be coach-able or have a large ego or inspire or attack. If you are not satisﬁed with where you are in your training career or life, begin by multiplying what you have. Even if you feel you have very little, you can choose to have conﬁdence and let it build with each passing decision. You’ve heard millionaires speak of their meager beginnings, and it’s not likely they were any smarter than you — they simply chose to act diﬀerently. In Phil’s article, you may be surprised to learn that you already have everything you need for success. Don’t let anything stand in your way of looking within and acting upon your desired outcomes. Adversity such as competition or a demotion was never meant to defeat you — it was meant to make you stronger. If you ﬁnd yourself in a career rut, this issue will give you insight as to the opportunities that abound, whether it be owning a private studio or a franchise or how to create a winning ad. As a reader of PFP, you are not mediocre, you are exceptional. Prove it — with everything you do. Become who you want to be. Change lives. Make history. It’s all up to you! Wishing you continued success, CA L A B RE SE [ED IT THERE ARE VERY FEW THINGS THAT TRULY FRUSTRATE ME, but one of the biggies is mediocrity. What’s frustrating is that we are surrounded by it, and it’s a choice most people make to live in. Success is rare; however, every day we are faced with opportunities to be happy, use our talents KEL [ CONTRIBUTING KAISER SERAJUDDIN is the owner and head trainer of GoHard Fitness Inc. in New York City. He holds a degree in biology from Long Island University and is certiﬁed by the AFAA, IFPA and Spinning. Kaiser looked to recreate a class of independent trainers with small practices, high earnings and lots of freedom. Since then, he’s been able to build a training practice that’s the model of simplicity by training a group of high-level, hand-selected clients. He teaches these principles through his consulting company, Top-Level Trainer, and he writes and maintains Super-Trainer, a blog delivering insightful news, training tactics and proﬁles of other top trainers in the country. For more information, visit www.topleveltrainer.com, www.gohardﬁtness. com or www.super-trainer.com; you can reach him at kaiser@gohardﬁtness.com. MA, CSCS, CES, holds a Masters degree in biomechanics and athletic training and is the owner of Function First in San Diego, California. He is the author of Relationships and Referrals: A Personal Trainer’s Guide to Doing Business with the Medical Community and The Pain-Free Program: A Proven Method to Relieve Back, Neck, Shoulder and Joint Pain. Anthony presents and writes internationally on biomechanics, corrective exercise, functional anatomy and motor control and their relationships to musculoskeletal pain and function. He was a Top 10 Finalist for the American Council on Exercise’s Educator of the Year in 2005 and 2006. Anthony is also the inventor of the Core-Tex, a multi-planar balance device. For more information, visit www.functionfirst.com. ANTHONY CAREY, O R] L I@ RBP U B . C OM WRITERS] JUNE-JULY2008 · WWW.FIT-PRO.COM 7 27 http://www.topleveltrainer.com http://www.gohard?tness http://www.super-trainer.com http://www.functionfirst.com http://WWW.FIT-PRO.COM

Table of Contents Feed for the Digital Edition of Personal Fitness Professional - June 2008

Personal Fitness Professional - June 2008 Contents Letter From the Editor, Writers To Franchise Or Not To Franchise? Current Controversies Insuring Success Case Study Exercise Spotlights Raising Rates Through Better Session Design Mark Your Calendar The Perfect Ad The Movement Triad Exercise Spotlights Product Profile New on the Market Spotlight: Brian Boyle

Personal Fitness Professional - June 2008

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