Personal Fitness Professional - November/December 2008 - (Page 7)

[ LETTER S H E LBY M U R P H FROM THE EDITOR ] Y [ED I AS YOUR CLIENTS BUSY THEMSELVES THROUGH THE HOLIDAY SEASON, stop and consider what you could give them that would bring the most value into their lives. Perhaps it’s a gift — a trinket of gratitude or an unforgettable memento. Maybe it’s a client appreciation event, complete with wine and appetizers, a masseuse and a string quartet. Or could it be something far simpler with more profound eﬀects? Gifts and events are always appreciated — and sometimes expected — so I don’t think you can ever go wrong on those routes. However, in addition to a gift or a gathering, consider what you could do to conﬁrm that you always have your client’s interest at heart. Maybe a 30-minute meeting, free of charge, with each client to review accomplishments and set new goals is in order. Maybe it’s a handwritten card, individualized to each client, that says how proud you are of their successes and how honored you are to train them. Or maybe it’s a front-door delivery of your favorite homemade high-protein banana muﬃns, just to let them know that their health is your ﬁrst priority. Yes, all of those ideas are time-intensive. Time is the thing we are often so short of but can mean the most when we give it freely. Our clients pay us well for our time. This holiday season, think of ways you can give away some time to those who value it most. What you give out always comes back to you… twofold. R] [ CONTRIBUTING TAMMY PETERSEN, BS, MSE, is the Founder and Managing Partner for the American Academy of Health and Fitness. She has written two books on older adult ﬁtness and designed corresponding training programs. Her manual, SrFit (www.srﬁt.net), is used nationwide as the textbook for a college-based course for personal trainers who wish to work with older adults. SrFit is also the basis for an advanced training home study course that qualiﬁes for up to 24 contact hours of CEU credit with the major personal training certiﬁcation organizations and also the athletic training Board of Certiﬁcation. Tammy’s educational background includes bachelor’s degrees in both marketing and economics from Pittsburg State University in Pittsburg, Kansas. She holds a Master of Science in Education in the area of health and ﬁtness, with an emphasis in geriatrics, from the University of Kansas in Lawrence, Kansas. TODD DURKIN, MA, CSCS, is the founder and creator of Fitness Quest 10 in San Diego, California, a state-of-the-art health and human performance center specializing in personal training, massage therapy and body work, Pilates, yoga, athlete performance and success coaching. He leads 33 employees that help educate, motivate and inspire people worldwide. Todd has produced 26 educational DVDs to trainers, trains dozens of elite, professional NFL and MLB athletes and conducts an ongoing Mastermind Group for personal trainers looking to elevate their business and personal success. He was selected Personal Trainer of the Year by IDEA (2004) and ACE (2005) and is the Head of the Under Armour Performance Training Council. For more information, visit www.FitnessQuest10.com or www.ToddDurkin.com. TO SH ELBY .M@RBP U B.C O M WRITERS ] NOV-DEC2008 · WWW.FIT-PRO.COM 7 27 http://www.srfit.net http://www.FitnessQuest10.com http://www.ToddDurkin.com http://WWW.FIT-PRO.COM

Table of Contents Feed for the Digital Edition of Personal Fitness Professional - November/December 2008

Personal Fitness Professional - November/December 2008 Contents Letter from the Editor, Writers Your Scope of Practice Combating Youth Obesity Current Controversies The Balancing Act Product Profile Building a Base of Special Populations The Right State of Mind Mark Your Calendar The Equipment Dilemma Too Much To Do, Too Little Time Exercise Spotlight Holiday Gift Guide New on the Market Alyte Piedra

Personal Fitness Professional - November/December 2008

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