FOLIO: Growth Summit — March 16-18, 2009 - (Page 6)

GROWTH SUMMIT FOLIO: AgENDA-At-A-glANCE* mArCH 16-18, 2009 MONDAY | MARCH 16 PRE-CONFERENCE WORKSHOP Association Publishing PRE-CONFERENCE WORKSHOP City & Regional PRE-CONFERENCE WORKSHOP Super-Charge Your Sales Results March 16-18, 2009 Westin | Chicago 1:00-4:30 p.m. 4:30-6:00 p.m. RECEPTION TUESDAY | MARCH 17 7:00-8:30 a.m. 8:30-9:30 a.m. BREAKFAST & REGISTRATION OPENING KEYNOTE: Jim Malkin, CEO, SourceMedia THE CHANGING ORGANIZATIONAL STRUCTURE SMALLER PUBLISHERS’ SALON SALON GROUP A 9:35-10:20 a.m. 10:20-11:15 a.m. 11:15 a.m.-12:00 p.m. LARGER PUBLISHERS’ SALON SALON GROUP A Training: What You Should Offer, and What You Should Expect People to Know FOLIO: EDITORS’ TRENDWATCH SALON GROUP B Mastering the Complex Back-End of E-Sales SALON GROUP B Aligning Market Knowledge with Corporate Decision-Making B-to-B CEO Survey Getting Going: From 0 to 60 With Your E-Media Team REFRESHMENT BREAK IN EXHIBIT HALL Identify Different Kinds of New Positions You Need, and Assemble a Knockout Team The Role of Executive Leadership in Developing an E-Media Business Strategy How to Develop and Retain Stellar Performers in the Internet Era Profiles in Creative Management: How Leadership at the Top Made the Difference at Two Companies B-to-C CEO Survey 12:00-1:45 p.m. 1:45-2:30 p.m. LUNCHEON KEYNOTE: Bob Carrigan, CEO, IDG DESSERT BREAK IN EXHIBIT HALL REVENUE & COST CONTROL SMALLER PUBLISHERS’ SALON SALON GROUP A SALON GROUP B Productivity, Efficiency and a New Look at Evaluating Costs Build a Stronger Company: Due-Diligence Drills on Yourself Reveal Opportunities for Growth LARGER PUBLISHERS’ SALON SALON GROUP A Creating a Rate Structure that Maximizes Revenue in Today’s Sales Environment Recession-Proof Selling: Case Studies in Articulating and Delivering Value in Tough Times FOLIO: EDITORS’ TRENDWATCH Roundtable: Green Publishing Standards Roundtable: Getting E-Revenue to 20 Percent in 18 Months CEO Roundtable SALON GROUP B The New Normal: Resetting the Bar on Costs Building Your Next-Generation Web Site 2:30-3:15 p.m. Selling Big Ideas: Changing the Conversation 3:20-4:05 p.m. Print’s Place in a Measured-Media World 4:10-5:00 p.m. 5:00-6:30 p.m. 7:00-9:00 p.m. DISCUSSION & FINDINGS RECEPTION THE NETWORKING DINNER 6 | rEgiStEr bY EArlY birD DEADliNE For bESt rAtES

Table of Contents Feed for the Digital Edition of FOLIO: Growth Summit — March 16-18, 2009

Introduction FOLIO: Growth Summit - March 16-18, 2009 Who Should Attend? Editor's Letter Keynotes E-media Strategist Summit Agenda-at-a-Glance Special Events Registration Form

FOLIO: Growth Summit — March 16-18, 2009

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