The 2008 Circulation Management Conference & Expo - (Page 7) JUNE 23-25, 2008 W R E G IS T E R N O SIGN UP E A R LY & S AV E ! EXECUTIVE Maintaining Your Effectiveness When You’re Stretched Thin TRENDWATCH The 2008 Fulfillment Service Bureau Survey CORE-SKILLS STUDIO New Approaches to Growing List Revenue ONEDAY TRACK Should the Web Team Work With, or Report to, the Audience Development Team? From Circulation Manager to Audience Developer: Are You Prepared? Best Practices in Using Traditional Acquisition Methods ARD TO ARCHITECT OF AN ONLINE REGIONAL AUDIENCE Centralized Data Repository: Holy Grail or Attainable Asset? Scan-Based Trading: The Distribution Freight Train is Coming Telemarketing: Using Technology to Increase Response What Your Partners Think Web Audits: A Status Report Direct-Marketing Rules to Live By EXECUTIVE Circulation Strategies for Startups and Spin-Offs TRENDWATCH Free-Distribution Circ: Building a Reader Base via Non-Traditional Channels EXHIBIT HALL HOURS MONDAY: Reception: 4:00 p.m. TUESDAY: Breakfast: 7:30-8:30 a.m. 2008’s Hottest New Circulation Tactics and Trends The B-to-B Trends Surveys: A Look at the Findings Refreshment Breaks: 10:30-11:15 a.m. & 3:00-3:45 p.m. Reception: 5:00-7:00 p.m. The New Director of Audience Development A Look Inside Maghound.com Model WEDNESDAY: Breakfast: 7:30-8:30 a.m. Refreshment Break: 10:30-11:30 a.m. FOR CONFERENCE INFORMATION OR GROUP REGISTRATION, CALL 817-635-4145 WWW.CIRCMANSHOW.COM http://www.circmanshow.com http://Maghound.com
Table of Contents Feed for the Digital Edition of The 2008 Circulation Management Conference & Expo Circulation Management Conference & Expo Editor's Letter Full-Day Workshops Agenda-At-A-Glance B-to-C Track B-to-B Track E-Media Focus Track Executive Track Trendwatch Track Core-Skills Studio Track Innovation Arena Registration Page The 2008 Circulation Management Conference & Expo The 2008 Circulation Management Conference & Expo - Circulation Management Conference & Expo (Page 1) The 2008 Circulation Management Conference & Expo - Circulation Management Conference & Expo (Page 2) The 2008 Circulation Management Conference & Expo - Editor's Letter (Page 3) The 2008 Circulation Management Conference & Expo - Editor's Letter (Page 4) The 2008 Circulation Management Conference & Expo - Full-Day Workshops (Page 5) The 2008 Circulation Management Conference & Expo - Agenda-At-A-Glance (Page 6) The 2008 Circulation Management Conference & Expo - Agenda-At-A-Glance (Page 7) The 2008 Circulation Management Conference & Expo - B-to-C Track (Page 8) The 2008 Circulation Management Conference & Expo - B-to-B Track (Page 9) The 2008 Circulation Management Conference & Expo - E-Media Focus Track (Page 10) The 2008 Circulation Management Conference & Expo - Executive Track (Page 11) The 2008 Circulation Management Conference & Expo - Trendwatch Track (Page 12) The 2008 Circulation Management Conference & Expo - Core-Skills Studio Track (Page 13) The 2008 Circulation Management Conference & Expo - Innovation Arena (Page 14) The 2008 Circulation Management Conference & Expo - Registration Page (Page 15) The 2008 Circulation Management Conference & Expo - Registration Page (Page 16)
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