Consulting-Specifying Engineer - December 2007 - (Page S9) POWER CAPACITY 63% POWER CAPACITY 38% POWER CAPACITY 15% POWER CAPACITY 56% POWER CAPACITY 85% COOLING CAPACITY 25% COOLING CAPACITY 60% COOLING CAPACITY 84% COOLING CAPACITY 40% COOLING CAPACITY 12% Capacity in your data center is greater than it appears Utilize your stranded capacity with help from APC When you manage a whole building, there’s a lot to worry about: building security, lighting, cooling, HVAC. And all these moving parts need power - especially the data center. So it’s no surprise that the data center is consuming more and more of your building’s utility power, which limits your company’s ability not only to grow IT, but also to supply power to other parts of the building. Is there a way to combat today’s power-hungry data center? Get more efficient with the APC Efficient Enterprise™ - yours in two steps for immediate, measurable results. CAPACITY MANAGEMENT Optimize management efficiency with intelligent, integrated capacity management software that gives you real-time data on exactly where to cool and what to power. CLOSE-COUPLED COOLING Gain thermal efficiency with InRow™ cooling architecture. Closely coupling the AC with the heat source reduces the distance cold air must travel (from 50 feet down to 5 feet), prevents hot exhaust air from mixing with cool air in the room, and allows more targeted precision cooling. Step 1: It’s time for a cool change. Why cool an entire room when only certain racks are running hot? The oversized system’s “brute-force” whole-room cooling is inefficient by design and a waste of not only money but valuable power and cooling capacity as well. According to Gartner Research, 50% of all data centers built before 2002 will be obsolete by 2008 because of power and cooling problems. And as you well know, this wasted power and cooling could go to good use in other parts of your building. Simple problem, simple solution: The APC Efficient Enterprise. In the Efficient Enterprise model, your cooling moves from general “room level” cooling to specific, targeted cooling that’s right in the row. Simply by switching from room- to row-oriented cooling, you will, on average, reduce your electrical consumption by up to 35%. Plus, modular in-row cooling gets cool air where it’s needed much more quickly. CONTAIN THE HEAT Ensure cooling efficiency by containing the heat and eliminating expensive temperature cross-contamination. Our Hot Aisle Containment System reduces operational expenses by as much as 50% over traditional approaches. Step 2: Harness that stranded capacity We know how hard it is to determine where to place that next server. Let the tools of the Efficient Enterprise find your “stranded capacity”-- the power and cooling you know you have, but just can’t get to. APC change and capacity management software gives you visibility across your system, taking the guesswork out of server placement and controlling IT growth. You’ll find and use your available power instead of wondering where it is. And by running closer to 100% capacity, your higher efficiency will automatically save power. RIGHT-SIZED AND EFFICIENT COMPONENTS Benefit from power efficiency by right-sizing your infrastructure so that you pay only for what you need. Reap efficiency benefits at the component level or aggregate benefits at the system level. The MGE Galaxy 5000 offers ultra-high availability for lower power ranges, has a compact footprint and is easy and quick to connect. Its clean input current means that the mains supply does not need to be oversized, which can result in considerable savings. Use your power wisely With the Efficient Enterprise, you’ll effectively eliminate thermal and power-driven incidents, and be more agile in meeting IT demands. Better yet, you can avoid (or at least postpone) building a new data center because your facility will take up minimal space. In the end, it boils down to this: you need to be as smart as possible with your power. What you need is the APC Efficient Enterprise. How efficient is your enterprise system? See exactly where you stand — take our online Enterprise Efficiency Audit today! Visit www.apc.com/promo Key Code y735x • Call 888.289.APCC x9307 • Fax 401.788.2797 For more info, enter #407 on the Reader Service Card ©2007 American Power Conversion Corporation and MGE UPS Systems, Inc. All rights reserved. All APC trademarks are property of APC-MGE. e-mail: esupport@apc.com • 132 Fairgrounds Road, West Kingston, RI 02892 USA 998-0754 http://www.apc.com/promo http://www.apc.com/promo
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